The reason for the decline of keyword rank after spring festival holiday

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I believe many friends have encountered this situation! Chinese New Year back to the site keyword ranking drop, and some sites have been ranked very good, after the holiday after the keyword down to 50 or 100 pages can not find, my North Jade bird An education site, the year ago ranked very well, Beida Jade Bird School keyword Baidu home page, Beida Jade Bird website second page, the North Jade Bird Training third page, and the snapshot is the next day, but after a year came back to find the North Jade Bird School rankings ran to the second page, Beida Jade Bird website Baidu page, the North Jade Bird training Baidu 16 pages, and Baidu Snapshot also does not update! Summarize the reasons behind the rankings, below three points,

The release of external links is stopped

SEO has two major points, one is the outside chain is an original, but as a newly ranked new station, external links to the impact of Baidu Spider is also obvious. As we all know, as time goes by, external links will be reduced, if there is no new outside the chain, high-quality external links to add, spiders from the outside access to the site is greatly reduced. Because before has formed the law to increase the chain, suddenly separated how long time does not add the link, the Baidu certainly throws you to the side to go!

Ii. Stop the release of original articles

Has previously formed a regular quantitative update article, just like a person formed a habit, but suddenly one day there is no fresh things, he may still update the snapshot, but the station's trust has been a slight change, and after a few days still so, Baidu spiders think there will be no fresh content, So the number of his arrival will be reduced, once a day, now may be a week or even half a month down, this is the original article on the impact of Baidu Spiders.

Third, a large number of visits to reduce

As you all know, if you're a user of a website with very little attention, do not click on the word, Baidu may slowly discard your site, especially such as the Beijing University Jade Bird Education and training of the industry site, in the Spring Festival, there is little to pay attention to, and no one to look for, so caused a few days no traffic results, Baidu ranked in the number of visits will also account for a certain share of the decline in the number of visitors to the station to reduce the weight of Baidu.

The above three points to determine the site's ranking will be greatly reduced, but for those who use the new year to fully promote the site, the results will be very large, today, the word of the North Jade Bird search found many previously did not see the site ran to the first page, and ranked very high. So do SEO or insist on.

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