Absrtact: Often in the friend chain Exchange QQ Group to see someone send a big push link to write: www.***.com weight How many and so on, at that time the concept of the site weight is still relatively weak, do not know what is used, the Internet to view the relevant information on the quality of what is the weight
Often in the friend chain Exchange QQ Group to see someone send a big push link write: www.***.com weight how much, and so on, at that time the concept of the weight of the site is still relatively weak, do not know what to use, the Internet to view the relevant information on the quality of the weight is what, Today, we share some of the reasons for the decline of the site weight and so on. Tomorrow, please continue to focus on: insight into the site down the precursor of power.
First of all, we should understand what is the weight of the site? Site weight is: Search engine to the site and Site page given a certain authoritative value, a higher site weight site, the search engine accounted for the larger, ranked the better, improve your site weight, not only conducive to site rankings, but also to improve the site's collation of traffic.
Here are some factors that affect the weight of the site:
The organization of the website program
The organization contains a lot of content, such as: the site is consistent with the user experience, that is, the user's feelings, the site's template is consistent with the search engine's appetite, whether to include tag tags, site navigation is reasonable and so on.
Second, the website content update frequency
Insist regularly to update your site content, so that not only can shorten the update of the site snapshot time, but also can increase the search engine on your site's trust, I think you update every day than what half a month is not updated content of the site is more weight! One more thing to remind people is that Update the content of the site is the best time quantitative to update, so that can effectively avoid the loss of weight.
Iii. type of domain name
Choose what after the most domain name will also affect the weight of the site, Edu, gov and other types of suffix of the domain name is relatively high weight, why? Because such domain name is generally the government, education is generally not a spam site, followed by the. com, net, cn, org suffix domain name, Another thing to say is the time to buy the domain name will also affect the weight of the site, why? should be for search engines will whois your domain name to see what time expires, if you buy a few years, then the search engine will think that the site can be long-term operation and so on.
Iv. stability of Web server
This point needless to say, previously mentioned that the server instability will affect all aspects, so intend to play the site, or honest to buy a stable but the server it! Bandwidth is not too slow.
The above is: under the same conditions affect the weight of some factors, there are other hope that everyone a lot of summary, you can go to the World Station forum post.
Here are the reasons for weight loss:
Server instability
Again, the server, right! I said server stability is very important, the server is often not open access speed is too slow, the server crashes and so on, these will affect the weight of the site, to ensure that the server 7*24 hours can be accessed, and speed not too slow.
Ii. Complete Collection of website content
Relying on the collection of live sites is no value, at least Baidu is so think, no matter what I do 0.0
Third, the website revision, the replacement title
The site often changes the title, this is like a person often plastic surgery, and then the identity card replacement, do not know what do you think you did? Such a site will also be demoted right.
Four, SEO optimization cheat website
Baidu in recent years to crack down on the website of SEO cheating, Baidu has been so hard to hit, you said you can also give you increased weight? Common SEO methods are: Hidden words, keyword piling, a large number of purchases outside the chain, and so on SEO cheating on their own can be in the search data, but I think no SEO master can not get out of other cheating methods.
Five, your website friend chain is down right
Collusion with the bad guys. You're certainly not a good person to drop the right! Baidu said, haha 0.0
About the site is down the right to say so much first.