The domestic internet from the earliest nobody to do now rob this piece of cake, network marketing model undoubtedly took place the change of the hinterland, and fine network marketing is suitable for the current Internet environment of a targeted diversification of the marketing model, this article Red shirt net earn with the webmaster together to explore the fine network of several common forms of marketing.
First, the "goal-related" model transmits merchandise information to a specific marketing form that is intended to be passed on to the audience, with the goal of "passing the right information to the right person at the right time and place". Through the use of network tools of semantic analysis technology, the network text and marketing keywords to match, the relevant information into the relevant articles around the Alliance website "target associated" ads display, greatly improve the click rate.
Second, "online dialogue" mode operators can directly and customers online dialogue Network marketing model. When customers are interested in a product or service, they can click on a link in the network "online conversation" directly with the operator online dialogue, operators only need to pay according to the number of conversations occurred, so this form of marketing effect can be directly measured. Similar to "Target Association", "online conversation" is also based on the keyword "semantic matching" to launch, with "precise" characteristics, and network information has a higher degree of matching, and operators do not need to pay the cost of invalid clicks.
Third, "point to Tell" mode operators use the network "point" function, through the form of questions and answers to promote the product to the target group. Internet users registered as a point of network users, have their own occupation, hobbies, preferences and other fill in the information, point of the net will be the corresponding topic recommended to him to answer, therefore, automatic grouping of audiences, so that the target users more accurate. Like the media, "point of view" with its interest, participation, depth and accuracy of the impact of target audiences, so as to achieve the purpose of propaganda operators.
Finally, the fine network Marketing from the original media-oriented to the audience-oriented, the mode of communication has undergone a great change. The new model advocates to cut through the audience, study the audience's behavior, the life form, thus understands the user demand, and ponders with the audience the contact point, as well as the most effective communication channel and the way, finally gives the audience to the most accurate advertisement content, the final reprint please indicate this article first from the Red Shirt net earns the forum: http://www.hihhh.cn, welcome you to discuss the study together.
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