The Red Shirt net earns: What is the fine network marketing

Source: Internet
Author: User

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What is fine network marketing fine Network marketing, that is, customer-centric, through the network media, using a variety of available ways, at the right time, the right occasion, at the right price, through the appropriate channels, to the right customers to provide the right products, Fine Network Marketing concept of the emergence of a new economy to create sophisticated network marketing ideas and tools. Today's telecommunications market, consumers more and more mature, the product difference is getting smaller, the operator's cost pressure rising, all kinds of new media, especially the rise of network media, to the operator's marketing brought challenges. Team Marketing, specialist marketing, door-to-door service, telemarketing, promotion and front marketing and other traditional means of marketing increasingly inadequate, especially in product dissemination to adapt to the rapid changes in product replacement and diversification of the rich content, 20 years ago, Word-of-mouth, 10 years ago, television and paper media and other means of communication have also encountered challenges. However, the Times created the communication channels and methods to keep pace with the times.

The advent of the Internet, for a variety of distribution based on the concept of the end of the spread of customers to extend the various modes of communication to provide a platform for the continuous innovation of the carrier marketing ideas and methods emerge, increasingly mature. Competitive ranking search, Internet advertising, building TV, train TV, blogs, forums, instant messaging and mobile phones and many other new marketing platforms appear, because of its customization, personalized characteristics and "one-on-one" service capabilities, is becoming the favorite of operator marketing. Consumers no longer face a single information channel, the audience began to differentiate, the market continues to subdivide, the new marketing means of communication has been derived. The fine network marketing also comes into being under this kind of background.

The fine Network Marketing method helps marketers to apply new communication ideas and means of communication under the new communication environment. Precision guidance "and" one vector "of fine network marketing so that the product information can accurately reach the audience, so that the market input has a satisfactory, measurable returns, to change the past marketing dissemination of the extensive," carpet bombing " Practices, the marketing cost has been greatly reduced, the marketing efficiency has improved enormously, the market competition ability also greatly enhances.

So what is the value and significance of fine network marketing?

Red Shirt net earn that fine network marketing break through the limitations of traditional marketing traditional marketing in space, time and audience factors such as the lack of, for example, customer segmentation after the marketing team, including manpower, material resources and time to keep up, The use of various media, including network media, there are many uncertainties in the needle in the haystack marketing brought about by the poor and inefficient, controllability and so on, especially because can not be real-time dialogue with customers to make marketing success rate is very low. and refined Network Marketing breakthrough These limitations, it in space, time, audience refinement, accurate transmission, real-time dialogue can be met, targeted strong, controllable, low efficiency, the last source from the Red Shirt net earn forum: http://www.hihhh.cn/, reprinted please specify!

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