The report says Sony is speeding up the virtual expression sticker business

Absrtact: Sony has been getting bad news lately, selling its headquarters building, abandoning its PC business, and reporting losses. As a result, Bloomberg reported that Sony is accelerating the virtual emoticons business, in 36 Krypton looks like they really got it. According to Sony Digital Entertainment negative

Sony has all along been bad news, selling its headquarters building, abandoning its PC business, and losing its earnings ...

As a result, Bloomberg reported that Sony was speeding up the virtual emoticons business, and in 36 krypton it seemed they were really enlightened.

According to Sony Digital Entertainment head Fukuda Chun (Atsushi Fukuda), Sony employs more than 50 designers in Tokyo from animation, film and other works to excavate the image, making a variety of virtual expression stickers. They have produced more than 50 sets of emoji, sold in line and micro-letter expression shops, including Sony Cat Toro Inoue and ghost-chasing squads.

Sony is the inventor of emoji, but it is credited to line for emoji as a business on social networking. The Japanese IM app, which has been selling virtual expressions since 2012, now sells nearly 10 million dollars a month. The success of line has sparked a scramble to emulate Google, Facebook and micro-letters.

In 36 Krypton this month in South Korea's trip, the look-and-paste sticker at the Rakuten brand flagship store has become a small gadget for the Kryptonian partners, with a 1000 won (6 yuan) that is less expensive, but certainly more profitable than all Sony's hardware devices and solutions.

Sony's financial, equipment, imaging solutions and other businesses, including PCs, have seen revenues fall, according to Sony's two-quarter earnings. And the game, music and film three content business has been increased, the game business relies on PS4 sales to obtain a strong 95.7% growth. Sony's Quality entertainment content still plays a pivotal role in the market.

At present Sony's emoji many need to purchase image authorization from the anime TV copyright party. Considering Sony's own digital, film, music, three entertainment subsidiaries, their virtual expression sticker business in the future can tap their own or partner's role in the game, film and television works and artists image. Perhaps in the near future, we will be able to send on the micro-letter "small Big Planet" series of expressions.

Sony DAFA Good!