The revelation from celebrity blogs about "how to reduce the bounce rate of Web sites"

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Presumably we all know Lou this person, his blog in the country is one of the individual independent blog, often read his website from the middle school is always a knowledge of IT industry, for their future construction site has great benefits, but his blog is worth our study place not only this one, In fact, there are many places are permeated with SEO industry knowledge, such as how to reduce the site jump rate, below I will be combined with his blog specifically said I from his blog summed up a little experience.

One in the first time highlight the theme of the website, straight to the point

First of all, we can not let their own site is too gorgeous, but to the main content of the site as soon as possible, if we are to promote products, we will be attached to the home page main product profile, if we are engaged in business training, we should be in the home page with the scope of training and charges In short, what we do should be as important as possible in the site to highlight its importance, come straight to the point, there is no ambiguity. Lou Blog is also so, as soon as you open his website can feel this is an IT blog.

Second, we want to provide simple, easy to navigate options. Because not easy to navigate, difficult to use the site, also can not keep consumers. Navigation options should be eye-catching, clear, and easy to use. Try to avoid the ability to use a pull-down menu or a multiple-repeated selection of users that are not easy to touch the screen. If the content of the blog site is complex, you can provide search function and sitemap to help users easily find the information they need.

Second, to maintain a timely supply of new and unique content

To know the content of the site is a direct tool to attract tourists. So this tells us that the content of the website must be novel and readable, so that we can retain customers for a long time. At this point Lou is doing a good job, his every article is only combined with the industry's latest information, not only humorous, and unique views, reading is very strong.

The heat of the article can be seen from the number of comments alone.

PS: Webmaster In the design of the page will inevitably be related to the content of the fill, I agree with this approach, because it can expand the scope of the site, increase authority, and can correspondingly increase the number of links within the site, but in the content of the setting we can not be a public audience, to do have a say one, Erica, Not to highlight the theme of the site deliberately exaggerated. If it is necessary, I suggest you can do the title party, but note that content and title can not be too big gap.

Three tourists are the site's "food and clothing parents", the webmaster should be more for their consideration

1 to meet the user's search needs

In my opinion, to retain users, a very important way is to meet the needs of users as much as possible, take Lou Blog for example, sometimes users want to search "local portal how to promote online", but the site does not happen to similar articles or this type of article can not attract people, Then if there is no effective retention, the user is likely to directly shut down the page. However, add the "Recommended reading" section to the site to capture every point that the user might be interested in so as to keep the user as much as possible.

2 Clearing user access settings

Sometimes the content of the site is only members can see, so this also gives us a wake-up call, that is not fully mature before the site, we should let more users from the site to get the content needed, and can not force users to register to get content, Only if we keep the user on the page as much as possible can we effectively reduce the user's bounce rate, right?

3 There are some sites where there are windows, in fact, we can understand that, after all, click Ads is the main way to make a lot of profit, but the webmaster in the choice of ads to be cautious, strict control of the amount of advertising, advertising in the delivery also to keep the page clean on the basis of.

Four enhance the interactivity of the website, let the user "sticky" on the website

Users will always be the driving force of web development, without their support site is difficult to continue to develop. So a successful website must be a good user interaction site. In other words, if the popularity of the site, everyone can participate in it, then who will leave the site? So in the process of reducing the site bounce rate, we should as far as possible clear the user to participate in the barrier.

1 Set free channel, no need to register to leave a message

Believe that many users of the site is an abhorrence of the registration, there are many users because only registered to speak out of the site, so we want to remove this barrier, in the message plate to add an "anonymous comment", so that users can freely speak. Lou Blog is doing very well at this point, we can be free to pay attention to, to express their views.

2 for visitors ' comments, try to answer

In the process of browsing the article, users will always have various questions, many of them will be in the message board to write their views, and Lou for these messages are as far as possible to answer, this will let users feel that their participation, not a spectator, their views can be considered by others, so that users love the site, Sticky website.

3 to encourage users to browse the website by taking appropriate rewards

Many times the development of the site is still based on users, so that the final foothold of the site is still the user's promotion. But how to get more users involved in the site, I want to see the webmaster can take some incentives, like a mop, the first few speakers can get very high MP, a friend of mine often read Lou blog and leave a message, get his free super chain tool, is not very value?

Five do other details to create a "harmonious" user friendliness

Speaking of other details, in fact, this is the most easy to make the site, as long as we do in the website to pay attention to the corresponding requirements can be effectively avoided. And the details of the question I summed up there are five points:

1 increase the load speed of the site, imagine that no user is willing to wait for your site to open.

2 short URL address, so that users can easily remember that if users inadvertently closed the page, but also conducive to their return to the Lost page. Lou Blog address is very good to remember, I think I can not forget!

3 Do not abuse the "_blank" attribute, the content that has relevance can be expanded on a page.

4 site based on the lower end of the server, to ensure that any browser can effectively open the site to browse, not because of hardware problems caused by the page resolution error.

5 Set the search function, so that users in the shortest possible time to reach the destination Web page.

Web Development is the outcome that everyone wants to see but as a webmaster we have to know clearly that the site is the ultimate foothold is the user, to retain the user's click, in fact, is the most realistic and urgent problems to solve, because in my opinion, the success of the site from the reduction of "user bounce rate" began. And in this respect, Lou clearly set a good example for us. This article for the Chinese supply network http://www.v161.com webmaster feeds, A5 starting. Reprint please retain the above information, thank you.