The rise of search engine marketing local gift industry website

Source: Internet
Author: User

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The rise of search engine marketing local gift industry website

Search engine has become the mainstream marketing mode of E-commerce because of its high efficiency, high conversion rate and low cost. Xuzhou Online gift city to make full use of search engine marketing to promote online gift purchase gift wholesale business, to many gift merchants bring real economic benefits.

The characteristics of search engine marketing

The search crowd is huge, the target audience group is big, the domestic main search engine Baidu Web search request number in 1 years ago more than 300 million times, search engine can form a certain scale.

User active demand matching, can achieve a certain degree of crowd and region accurate match, bring the user is the target very strong user, so bring the flow conversion rate is high.

From the form of advertising, in search results and search requests related to the business information, more than traditional online advertising content, more easily accepted by netizens. And the search engine gathers hundreds of millions of times a day the long tail search request quantity just satisfies many small and medium-sized enterprises engaged in the E-commerce domain many long tail variety marketing. In addition, the budget can be fully controlled, the bidding strength and length can be flexibly controlled, implemented quickly, the effect of sustainable optimization, these can be fully guaranteed to obtain a higher return on investment (ROI).

SEM has become the most accurate, most effective one of the marketing means, but also can be large-scale delivery of the important network marketing channels.

Local gift industry portal Xuzhou Online gift City

Local industry sites, as the name suggests is built in the local area within the industry-type site, every real local people will know that there is no such site in their city, the current market, such sites have not been well developed, mainly because the geographical industry constraints hindered their development.

I. Audience GROUP analysis

Xuzhou Online Gift City (http://www.xzlpc.com/) group is the vast majority of people want to know this industry or want to buy wholesale gifts from the internet customers. Their purpose is to unify, is the merchant wants to have. Every click is a real click.

Ii. the market role of the network

For businesses, the role of the network without prejudice to improve the effect of publicity, Xuzhou online gift city propaganda effect is from the combination of various businesses, the resources of many businesses to integrate the strength of publicity, the effect is self-evident.

Third, the coverage of the website content

Xuzhou Online Gift City concentrated display of many gift manufacturers, agents, distributors gift resources.

Four, the netizen clicks the reason

Find business gifts, advertising promotional gifts information of government agencies, enterprises, institutions, individuals.

Xuzhou Online gift city to create online gift purchase Gifts wholesale Industry website

In the new economic era, many SMEs recognize the importance of E-commerce. Xuzhou Gift City opened at the beginning, on the importance of website construction, opened the Xuzhou online gift city, after more than a year of operation practice, in the gift industry website visibility can be quickly upgraded. Our site positioning with the entity Gift City combined operation mode. The use of online E-commerce platform to expand the line under the Gift wholesale business gifts.

Site Positioning Analysis:

Xuzhou Gift Industry for the business, to provide consumers with gift display, gift information, gift purchase, discount concessions, gift reviews professional service website.

The latest, the most complete gift information, do in the Xuzhou online gift city. Xuzhou Gift Portal, the best to build Xuzhou Gift shopping boutique site.

Xuzhou Gift Portal is the first Xuzhou for gift merchants and terminal customers E-commerce platform, Xuzhou Gift City is also the demonstration site of E-commerce.

The future development trend of the website:

With the gift market is constantly changing, we seek the law in the change, to innovate. With a new thinking to develop local gift industry website, make full use of online gift channels, to open up new markets.

Xuzhou Online Gift City will be the profit model positioning in the promotion of gift corporate brand image, to the focus of wholesale business gifts, the establishment of strong professional, gift resources Rich online gift E-commerce trading platform.

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