The role of SNS marketing in industry application website

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SNS through the way of the Internet, the network of human resources can be fully excavated. This marketing model is very prominent in the WEB2.0 website. For example, the current network of friends, blogs and other WEB2.0 sites are concentrated on the embodiment of this relationship.

Society is composed of people, Internet environment is also a virtual social environment, Internet users is also the composition of the economy of the main body. Some people will have a mutual connection, therefore, SNS marketing is also very important in the industry website.

Business-to-business E-commerce Representative website Alibaba, the actual embodiment of the entire product trade industry chain of the interrelationship. The relationship between manufacturers, wholesalers, traders, retailers, individuals and website operators. Of course, the main body of this relationship is the business organization, but undeniably, the operation of Business-to-business Web site, mainly to deal with this business unit is the SNS Business Communication network. The operation of Business-to-business Web site is to make the relationship between the whole industrial chain more real, honest, convenient and safe, so that each main unit can be reasonable and maximize the benefits. Alibaba similar to the current business-to-business Web site, basically there is a problem is the relationship between suppliers and buyers seriously uncoordinated, more than a few monks, this is the current development of this kind of web site a big bottle top.

In the SNS relationship of the industry website, the actual website platform is only a carrier, and the industry involved is only a medium. Through this platform and media to all the relevant people or organizations linked to promote the whole SNS network healthy development, this is the nature of the site operation. such as tourism sites. Tourism is a medium, the platform is a carrier, and tourists, travel agencies, attractions, car rental companies, hotels, restaurants, shopping spots, the relevant government units and so is the entire operation of the SNS network of the main body, and the site is the operation of the SNS network of the main needs of the excavation out, and then through the website platform this carrier, Put the line under a variety of resources and get up, so that visitors, businesses and website operators can achieve their needs purposes.

Therefore, the author thinks, the profession website's operation, the processing good website related SNS Relation Network is very important. If the business strategy of a website is not clear about the relationship between the principal units concerned and the needs of the relevant entities, it is very bad to deal with this relationship.