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Social media has gradually become the oldest in the network society, which has the potential to replace the search. With a network of Renren Sina Weibo, and so on a series of Web sites quickly became popular, people seem to have entered a new era of the Internet. In particular, micro-bo a year has undergone great changes, the parties have started to get together. Tencent NetEase Sohu Use the portal and its core products launched a fierce grappling. However, like the start of a video site, profitability has become a big problem. However, there are some places where there is marketing, the ability to aggregate people also has great potential. Regardless of the social media profit model, first of all to study how to use these platforms better for our network marketing services.
Social media and SEO
As we all know, an important factor in SEO is external links. However, it is very difficult to find the quality of outreach at this stage, especially in new stations. After both blogs and forums have limited links, new social media has become a new arena for our navy. Although the new media on the link has a certain degree of preparedness, but for such a crazy traffic and audience, how can we pass the opportunity to show themselves? Whether it is renren or net Sina Meager, is the public in the manufacture of content, it will inevitably produce a large number of links good content is always to be shared. If there is no link then the attention and experience of these media will also be greatly reduced. Therefore, it is recommended to make good use of social media, the best to do useful sharing to everyone, of course, with a link or link point is understandable.
Social media and Word-of-mouth marketing
Social media emphasizes sharing so that it naturally produces a series of ripple effects. Good things are bound to get everyone's recommendation, but these recommendations are not to eat naked high and tell, is passed by friends and their most trusted people pass over. Then we save a lot of unnecessary communication and coordination in this aspect. So that everyone is naturally removed from the psychological preparedness and suspicion, so, social media is a good word-of-mouth communication platform.
Social media and viral marketing
Socialization must be a gathering, which creates a natural environment for viral marketing, which, once spread, will be flooded like floods. Can make people go through the internet overnight. Generally do viral marketing to master its laws, "free" "access to Knowledge" "use of social hotspots" "super engage" can be done as a means.
Social media and brand building
Brand building requires our enterprises to enter these social media, and start a direct dialogue with the public, using these platforms in and users closer relationship. Rather than at a respectful distance, choose to escape, regardless of problems or responsibilities must be calm to face the user, in the community to establish their own influence and credibility. Like some world-class companies, Dell has already set up its own account on Twitter, facing all users, who can discuss and express their opinions. Dell has also been posting its own promotional messages on Twitter on a regular basis, and has created millions of orders.
Social media brings us not only the improvement of the way to maintain the friendship between friends, but also brings us unlimited business opportunities.
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