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Article introduction: About the website article editor, my personal experience is in conformity with the search engine to collect, the ranking request Foundation, as far as possible satisfies the customer the psychological demand, stimulates the customer the curiosity, thus guides its consultation customer service personnel, such article conversion rate can be imagined.
In order to get the majority of colleagues, friends of the recognition, I am here to say two words, I am currently working in a private hospital in Hebei Province, is the network marketing promotion staff, in the long-term work experience, find out this set of Web site article editing techniques, is willing to share with netizens.
Website Article editor Three musketeers: suck, stick, grasp.
Suction: The word is about the title to suck, as we all know, at present, we browse the site, just the title of the article scan, the title attracted me to see, do not attract on the off, so say this is very critical.
Sticky: Sticky Word My understanding is occasion, sticky word used in the first two paragraphs of the article, with the help of national policy. The health department, the industry news in the form of customer psychology to the credibility of the article, followed by the second or third paragraph is also shoulder with the next "Catch" interface, you can use short stories and other forms of guidance.
GRASP: Let the article and the customer's heart to communicate, so that customers feel that this is their own psychological words, so as to enhance their inner trust, and then properly tell him/her how to prevent and quality of this disease, and then the packaging experts cleverly led out.
In short, the site editors need to be on the premise of search engine requirements, as far as possible for the user to consider, because an article is not only to let search engine spider to see, but also to our customers to see, both are very important, I recommend the network to promote personnel and webmaster, in doing the site and editing articles when more consider the customer's psychology, Because only let the customer read this article, and with our consultants to the words, only to achieve the value of the article, so we must consider the needs of customers, psychology, feelings, they are our realization of the value of God.
I think that understanding the above principles and application of the Web site editors are called a good editor.
The author of this article: Wang Yungang, Baidu Marketing expert, is now working in a private hospital in Hebei. In recent years committed to private hospitals network marketing and Operations research, welcome to exchange guidance. Email:aiodee@163.com. qq:294901501 welcome reprint, please indicate the source.