Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall
On the car operation for half a year in all aspects of the ideal, plan to do the English version of the main car to do English optimization and promotion of products, the car English version of http://english.9aiche.com has been each search engine collection, after a few days of analysis to come up with a number of simple methods hope to communicate with you.
1: On the car English version of the domain name selection.
Because the car at the beginning of the main product oriented domestic, at the same time the Chinese site webmaster easy to promote and promote. In order to further expand the product market, do a simple English version, but now a lot of domain name is not easy to manage and publicize, the site more and more publicity more and more difficult, so choose the level two domain name. Although the promotion is not conducive to publicity, but there are ways to put his key words to the search engine home, as long as the long-term adherence to the publicity. At the same time in order to later on the car to do German, Japanese and other language versions can also use the two-level domain name, put in the long-term idea.
2: Choose the structure of the car:
Because two domains can be the same structure and different, will not affect the promotion of the site, but the English layout is better to change to foreign people's Web site style is better, I do not understand the site to change the original, but the language as far as possible in English, the next step by step to change to foreign people used to the style of the website. First of all, the structure of the site is roughly regulated (what columns to open, column order, column name, etc.). English is mainly to do Google promotion, the site will change the structure of a little impact on the site rankings, but in a short time or can be lined up. Google attaches great importance to the structure and internal links of the site.
3: The car used a few days to analyze the site keyword, title and description, etc.
Because English as a lot of countries to exchange the use of language, so the English site is also more natural, so in doing site keywords, title and description to be careful to choose good. At the same time, the webmaster is not very understanding of English, at the same time the first English station. So select the Gooogel keyword index to compare, the product to set the main, second and long tail keywords are listed in the World table for the right, in the combination of reasonable screening. Because English site is not like Chinese can add 1 to 6 words title, English to see what you do the Chinese name of the product translated English to the low number of words, because the general English word translation more, so generally can only put 1 to 4 words as the title. Keywords should be closely combined with the title for reasonable Nyaya, and then the description contains keywords and headings, plus some long tail words. Googel Word segmentation technology is not good, general title and description stacked two keywords.
4: The Car publicity
Love the station long do not understand English: With tools translation, in the domestic web site to write some English blog, but also to combine Chinese to promote English station, and will find ways to look for foreign websites blog and forum for publicity, this effect is better because it is English station. The analysis of Googel in English is more refined. Therefore, in the publicity is best not to send garbage pole article, at the same time, foreign customers do not like. At the same time find some English stations to do some high-quality and peer links.
5: The car content plan
This site has just started not to do too much content, will take a week, 1 to 3 pieces of original or false original. Googel in English content algorithm accuracy than Baidu also stronger,,. Googel in the content of copyright, collecting other people's website content too much, careless site was into the sandbox.
6: The English version of the car included
The English version of the car only used online less than one day Baidu and Googel search engine included a page, this proves that both Baidu and Googel like English station. I just in a few popular webmaster station sent a few questions posted on the same day.
Summary: Do English stations generally only for the optimization Googel so generally to original and pseudo original, because Google algorithm attaches great importance to content copyright. At the same time, English stations generally do not in foreign sites everywhere to send garbage information Gooogel also do not like, Googel foreign site keyword ranking is relatively slow, as long as the long-term adherence to write the empty and external links can get good rankings, Googel general ranking rise is not easy to decline, In the promotion of the best in foreign websites propaganda.