The site's most elusive internal optimization

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We know a good site ranking stable site user experience must be better, then the core of the user experience is within the site. We often see a keyword in the first place than the second outside the chain a lot less, this is actually the site internal optimization played a role, the site's internal structure is more conducive to search engine crawling and user experience, I will analyze the site's internal optimization:

First, the Construction station optimization

1, less use of JS and Flash site. We know that the search engine on JS calls and flash is difficult to include, so we must not give search engines to make crawl difficult.

2. Three tags for website meta. Must use the human language to describe, must be able to attract the user. Title and description must be coherent and natural, if your title and description is just a search engine to see, not to the user, then certainly not.

3. Build a good site map.

One is for search engines to see. Can be generated directly online. There is also a map of the site for users to see.

4. Website code optimization. Website code to be concise, conducive to search engine crawling, in the case of multiple browser compatibility, must avoid code duplication.

5. Preparation of Robots.txt. Can tell the search engine which is allowed to crawl, which is not allowed to be crawled, especially backstage and some hidden pages must be forbidden to crawl. For example, the label inside the blog will cause a lot of meaningless pages, so that the search engine in a certain time will be emptied, will cause our collection is not reliable, so we have to prohibit the search engine included in these content.

6. Website navigation. The better the site navigation, the higher the user viscosity, breadcrumbs navigation is a kind of navigation, reasonable use of bread crumbs navigation can better support keyword optimization.

II. optimization in the station

1. website keyword density. Keyword density not too high.

2. The title contains keywords. If the site does not contain keywords directly, then we can contain long tail keywords. Title must attract users to continue to see your site content.

3. Means to appear keyword/title

The reasonable use of 4.H label. Search engines pay more attention to the quality of the site's articles, quality articles will be given weight, the site's own value can also create weights.

Third, how to do high-quality false original

1 The title must be modified

2. Make appropriate summaries and extensions without losing the core content of the paragraph

3 reasonable modification of adjectives, auxiliary words, verbs, punctuation marks, etc.

4 Learn to destroy the article, but again beautify the article to make the article fluent, with high readability.

5 Bloom and end needs to be completely refurbished

6. Insert the inner chain.

Above I briefly introduced the site's internal optimization of several points, the site's internal optimization decision search engine to give you the location of the site, as well as to meet the needs of user experience, so the internal optimization is to do Baidu ranked the focus, as long as the site well, in order to get a better ranking.

Author: Beijing SEO

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