The six biggest gambling spots in the internet today

As a mature, the internet has made countless legendary businesses, legends and legendary products industry. With the Internet industry's status in the business community, the Internet has become increasingly competitive. To some extent, the Internet has been able to represent the future of life consumption trends, leading the transformation of social life style, in business can be said to be a business lifeline.

However, when, as an emerging field that goes back less than a lot of reference cases, the Internet industry is destined to avoid the word "gambling", from Jack Ma Alibaba, to Tencent Horse, and then to Baidu Robin Li, the three major Internet business success, they bear the suspicion, singing decline, setbacks difficult times can not be estimated. It can be said that not many years ago Ma Yunli Ma, such as the old batch of Internet workers gamble, the internet is afraid to lag behind for many years. But gambling in the new internet age is no longer as big a deal as it has been in years ago, but it has also taken on a huge scale.

Internet top six gambling spots bloom in the Internet hot segment

With the joint efforts of capital and practitioners, search, social networking, gaming, electricity, maps and video have become the hottest six gambling spots in the internet industry. In these six major gambling points, some areas of investment tends to white-hot, has gradually put the corresponding market to maturity, and some areas of investment, although just beginning, but in the rapid development of mobile internet situation, but also in the Internet gambling point has irreplaceable status.

A new wave of investment in the Internet social arena or the real arrival before 2015

Microblogging, Tencent QQ, happy NET, network and other forms of social networking products for many years of development, the PC Internet social field investment has been quite mature, users have also basically developed a certain social product use habits, social products become the majority of users will be used to boot products, the mainstream is indispensable. With the rise of mobile internet, Internet social investment again hot up, micro-letter, MO, Ishin, pop, such as the emergence of social apps, such as the development of its products will expand the social domain investment in the "gambling" market. With the commercialization of micro-letters and the start of the commercial test water, the social field of investment in the climax or will be the real arrival before 2015.

Electric quotient: The most crazy public gambling point

Trillion sales, one day 35 billion turnover. Alibaba, Beijing-east and other electric trademarks of the number of soldiers, attracting countless practitioners and traditional businesses to do e-commerce. With more and more "business" of the traditional businessman into the field of E-commerce will usher in unprecedented development, the giants of good data, will also make the entire electric business sector investment gambling become crazy up.

Games: Stabilizing the Internet Hotspot investment field of unstable high risk investments

Gaming is one of the most lucrative areas in the Internet industry, whether it is the end of the tour or the page, hand tour, depending on its strong interest in the value chain, the development team and investors in this field risk "gambling" has always been the highest risk in the Internet field of the segment of the field. In the game for a short period of time to leave the mobile Internet users and PC Internet users of the situation, the Internet game "gambling" should be regarded as the most stable six gambling points, the Internet Hotspot Investment field of instability high risk investment

Video: An area of internet segmentation that is becoming mature

Online video "Burning Money" is a well-known thing, but as already in the drainage user new audio and video experience process to achieve better results, will be a large number of TV users to the Internet segmentation area, the network video market mature business value will be closely linked with people's lives, This may also be a big reason for the investor's continued capital injection.

After several video wars, in recent days, Sohu Tencent Youku led the anti-network video Piracy Alliance sued Baidu, the red leader of the investment of the fast broadcast also has a small range of see red, in small modesty seems this is in the network video survival and development of the new situation will be formally launched before the Network video field a "Parade ceremony." Not long after, the different online video wars will be officially opened. On the one hand, the network video in the field of mergers and acquisitions will increase, so that on the one hand, multi-party cooperation in a project to crowd out the competition of a partner will increase the situation, this is an imminent formation of oligopoly competition, promote the network of comprehensive commercialization of the prelude. Network video is a mature Internet segmentation area.

Map: The most risky gambling point in the six major gambling spots

The map was bought by Alibaba, and the controversy over whether the map could become a future mobile Internet portal became more and more controversial. After many years of development, the services provided by its products are not limited to navigation. Depending on the special properties of the mobile Internet, maps and people's lives are becoming more and more close, which also gives the map to become the entrance level products laid a solid foundation. But will the future map become the entry level, prematurely making it a mobile internet portal in a way that might not be the right thing to do, and make the map a little farther from the portal? Map is the most risky gambling spot after the rise of mobile internet

Search: The most controversial gambling point

Using a search engine to get information on the internet is almost always an experience for every user on the PC Internet. The internet allows people all over the world to establish contacts, so that the universality of regional characteristics, doomed the Internet information fragmentation. Search engine as a piece of information can be retrieved, gathered, user-friendly access to information tools to promote the domestic Baidu, foreign Google became the internet giant process.

However, the search engine, which is rare in the past few years, has gradually faded away the aura of "Flow King" in the mobile internet age. This is mainly due to the wide variation of Internet tools used by PC Internet users and mobile internet users, which has led to a change in the user's habit of surfing the internet. The next generation of search engine has not yet launched, to increase the strength of the giant's posture to develop other niche resources, mobile social products to preempt the majority of mobile internet users, investors do not know Baidu search the field of future development, Directly led to more people think Baidu search for the leading search field in the mobile internet era can not be the climate.

Here, some netizens may think that has always been famous for the search dog and innovation for the name of the introduction of the experience is really good third-generation search engine in the field of gambling, is the opportunity to drive mobile search development. Limited by the market share of the reasons, whether the search, Sogou is relying on a stronger technology, a more strong sense of innovation to provide mobile Internet users favorite mobile search service, they change mobile search before, and perhaps to increase the new generation of search engine research and development, but also to increase the strength of the acquisition of the user. As for 360, it is their advantage to master the direction of public opinion, subversive industry has enough courage, but since the establishment of micro-innovation or micro-integration, the next generation of search engines for them, in most cases may only exist in the verbal.

Although search gambling is controversial, but relies on the huge PC search engine market, mobile search is born rich second-generation, has the opportunity to survive and develop. As a leader in the search field, Baidu in technology, new search products, learning Google is the most commonly used product improvement methods. But after Google leaves the mainland, it will be harder for Baidu to learn.

At present, the domestic search market, but also can often hear the search engine is Baidu search, 360 search, Bing Search, and search and search after the new Sogou, with the third generation of search engines and still can use Google search. From the Open product innovation, the one-time use of these mainstream search engines are used again, will find that most search engines are stereotyped, they each import resources, the development of users, which for the entire search engine industry development, should be a bad situation.

In contrast, the third-generation search engine used in the "Site feature" type of search results display, so that only as a search engine to crawl information, but also has the ability to recommend the overall information, a collection of cross-text, video, micro-blog, forum multi-channel information, to a greater extent, reduce the user's two search trouble. In this respect, I suggest the search in the results display page, but also add questions and answers type of information Display section. From the way the search results are displayed, the author thinks that it is a big step in the integration of PC search and mobile search user habits.

Baidu is the industry boss, its giant status and giant resources in the field of mobile internet has spread out more development, as a search by the leading company, Baidu needs to lead a large number of search engine companies and in search of the same, increase the next generation of search engine research and development. In this way, the entire search field can gradually emerge from the controversy, will not miss the mobile search change, search for mobile internet and PC Internet heavy entry products.

Author: Xiao Qian (micro-blog @ small Mo Shi, micro-letter net1996)