The six methods that the website presents to the search engine core keyword correctly

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Today to talk about the search engine how to judge the key words in the Web page, we often say must choose the core keywords. Our site to choose a good core keyword then nature is the site's keyword layout, the site's keyword layout for the core keyword ranking plays a decisive role. So at this time we need to know how the search engine in the end is how to judge the core keywords in the Web page, which for us to do long tail keyword ranking also has a positive significance. We know that the search engine included a URL, this URL represents what keyword it? Search engine is just a program, the procedure to judge a Web page keyword is certainly inferior to people so familiar. Even 8630.html "> may sometimes be misjudged. So what is the search engine to judge a Web page of the key words? The following author on this issue of their own research results.

First, the title tag of the Web page

We usually put the core keywords of the page into the title, so that the reader will be the first time to know what this article is about. Search engines are also such judgments, placed in the title of the site is generally the core of this page keyword, this is the search engine to determine the key words of one of the important criteria. It's important to say here that a lot of people are not aware of the things that are here today to introduce to you. Do not know that you have found no, may be known to the search engine does not follow our description write to extract, will automatically crawl a section of content for description. In fact, sometimes the search engine does not follow our title as the title, but extracts our web content as a title. Please take a look at the case, this is in Baidu search "soy isoflavones which brand is good" the result of the word,

The original title is "Soy isoflavones which brand is good?" the list of soy isoflavones tells you. Maybe someone will tell me the same thing, because you are standing on the point of view of the article, if you stand on the point of view of the site, it is not the same. First search results are directly in the "soy isoflavones which brand of soy isoflavones list to tell you" this sentence. No problem number, but the title of our article appears in the description, from the point of view of the Web page is the search results of the title is extracted from the web search engine, and then the search keyword most relevant to the description of the capture, that is, we have seen the description of the full title appears. What is the guiding significance of this thing to everyone? In fact, the search engine in the judgment of the core keywords of the page will also match the phrase in your Web page, if you find that there is a maximum match, you may call the users of your Web site search phrase for the title. So we are in the Web page content layout when these things must pay attention to, it is best to integrate some people search the long tail phrase, so as to increase the long tail flow, but also more prominent keywords.

Second, keyword tags and description tags

Generally speaking, put in the keyword Tag description tag is generally the core of this page keyword, probably everyone will say now search engine does not put these two tags in the rankings. In fact, I believe that these two tags for the search engine to determine the core keywords of the site has a certain reference significance. Speaking of this description of the label or want to say a word, this proposal is still to write, may not have any direct impact on the rankings, but if you write is very attractive, click a lot of words, then nature will let the top.

Third, inside and outside the station anchor text link

The importance of links in keyword rankings is needless to say. Search engine will be based on this page to export to other Web site anchor text and station outside the anchor text link you this page to judge, although the link is important, but can not do unrelated to the site link point. The keyword of the URL is judged according to the anchor text of the relevant web page. So we in the Friendship Link exchange, do anchor text, try to use the link to the page to do anchor text words.

The implied semantic analysis of the key words

We know that the impact of the search engine ranking is an important factor is the relevance, if we blindly to make the density of the keyword increase, it may be identified by the search engine to optimize the excessive. Then we use the search engine semantic analysis can not only be very good to solve the problem of relevance, but also to make the search engine more to determine the key words of the page. For example, like a computer, then we can have a Web page of the computer, keyboard, mouse, host and so on and computer-related vocabulary.

Number of keywords, keyword density

The original search engine algorithm that the number of keywords appear more, that is, the higher the frequency, the page and this keyword more relevant, this is the original method of cheating keyword accumulation. But now the search engine algorithm improved a lot, webmaster often think of improving the density of keywords to help keyword ranking. Here I want to emphasize is, do not deliberately to increase the density of keywords, excessive accumulation of target keywords, will let the search engine that is cheating, it outweighs the gains. The occurrence of the key words to nature, in a bit since we are doing optimization, will certainly make some changes to the page, the keyword in the presence of the time. and appear in important positions.

The layout of the key words

The location of the keyword layout, but also the evaluation of the key words of the page is an important factor, keyword distribution refers to the location of the keyword in the page, the keywords in the page in different positions on the page will have a certain impact on the relevance. The search engine calculates the keyword distribution value of the page by recording the location of the keyword in the page, thus obtaining the relationship between the keyword distribution and the page relevance. Suppose the keyword "core keyword" appears at the top of the page, its keyword distribution value is 40, and at the bottom, the keyword distribution value is 20, then the keyword "core keyword" at the same time appear at the top and bottom of the page, The keyword distribution value for this page is 60. The general requirements of the key words appear in the first paragraph of the article, in the label should also be ranked in the front.

Know the search engine how to judge the core keywords in the Web page, so that we do in the process of optimizing the Web site to get a rise. article content by 360 weight loss Net http://www.360jianfeizhan.com/original share, the author is to see too many SEO did not pay attention to this point, in fact, this is the most basic, of course, the most important point, I hope we have seen after can cause everyone's attention, the SEO to do better.