The skill and importance of building brand words

The first thing we need to understand is that a website without a brand name must be a failed website. So at any time of the site to do brand marketing, brand marketing including micro-blog, Baidu know, Baidu Bar, Baidu Library, web search. At least do search the word when the first line is your site, preferably the home page is all your site, of course, not including negative news. Because the brand is unique, more consistent with memory. But also can produce the persistent old user group, these old user brings the traffic to be able to stabilize the website rank very well.

Web search: So our site must have a brand, whether in the title or in the head of the site. No brand is like a market to buy a pound of fruit, the next time you do not know where the stall. Brand not only to set up also to choose the name of easy to remember, the use of Industry keywords brand Station will slowly die. As long as not be malicious intercepting keywords will rank first, a no index and no well-known brand words in the early stage no one will do malicious throttling.

Weibo rankings: Do Enterprise station certification microblogging, Tencent Weibo, Sohu Weibo and Sina Weibo are to register and publish content.

Baidu know: Buy a lot of Baidu know the account and then in the keyword questions and answers, search Baidu know the key words to ensure that the front 10 pages are the appearance of our brand question and answer. And in the comments can not be a negative answer, remember to open a VPN for IP.

Post: Apply for your own bar and apply yourself to do the Lord, the previous one months is the trial of the Lord. Only the good of the business can the Lord become a formal bar Lord. Stick different from the website, he did not good will not be Baidu down right, so the ranking is very stable.

Encyclopedia: Now Baidu Encyclopedia audit more stringent, do encyclopedia must have patience. Business Encyclopedia do not include industry words, otherwise it is difficult to audit. And can not contain any boast, praise words, the establishment of an entry as long as the initial introduction of their own brand can be, the other words can be added slowly back, must be modified several times.

Summary: Brand in the early stage through the brand siege tactical layout, layout completely after the brand has a certain degree of visibility, this time even to river closure also difficult to compete with your website, this is our promotion site must pay attention to the prophase work