The social scene of "moral selection" is played from the "Play Screen"

The last time with the "integrity Select" CEO Hua, she stressed that the new version will be in the interactive introduction of some different things, now I understand how it is, the original form of a reader product is also able to make a social feeling. Further, the new version of "Moral selection" has just launched the screen function, as long as a corresponding area users can comment on the content of a region. There is a reason to say that the "curtain" has a social feeling, and unlike Bilibili, "moral selection" emphasizes the real-time nature of the mobile end of the social, the user page scroll to where, the upper right corner will be given priority to pop-up online users launch screen.

And, another point is not the same, "moral selection" of the barrage is a head, that is to say, every time you see a bounce out, behind is a "no moral" of the sister paper or Chinese paper, so that the sense of human existence to make. Hua told 36 Krypton that in the future the barrage would add a return function, but the specific interaction pattern was not yet determined. If it is really in this direction, this is like a wonderful form of the IM.

But there is also a problem with this barrage, that is, the user's attention is generally on the play screen, the content of the post is difficult to let people focus on ... However, Hua said that many of the content is mainly pictures, do not need to read too carefully, it is more interesting to see the spit slot. The product also provides the ability to close the screen, the students can not bear to see the content and then participate in the Spit slot. Hua said that the launch of the bomb behind the scenes to find a single article interactive review doubled.

In a way, I think the difference in social products is largely in the "foreplay" mechanism, in the "moral selection", this foreplay is the content of the soil, read a post people actually have established a connection, "integrity" of the selection of their own temperament is to lay a communication atmosphere. Compared with running to the bottom to see the commentary, the form of real-time barrage is obviously more lively, people are no longer to express their opinions on something, but to participate in a spit.

In addition to the integrity, the use of video content on the screen products and "graphic film", but not real-time, on the screen of this countless of the media to dump the form of the mobile end will have what kind of imagination? Welcome to Exchange, my mailbox is xyy#36kr.com,:).