Remember the little bells that were all itchy meat? And the child who was born with electricity? Ever dreamed of understanding the language of animals? Or simply take a giant panda out of the stroll?
No accident, the people will remember, these are from the "Small Bell (sequel)" "Thunderbolt Beibei" "The disappearance of the atmosphere," "Miss Jiao." The memory nerve stirs up the time, perhaps also can hum on one or two "Beijing girl, really romantic ..." when older than 60 years old accompanied by "The Flowers of the Motherland" growth, 50-year-old People's Memories of "Malan" fragrance, 40-year-old friend Fan "city South old", 30-Year-old childhood has "Thunderbolt Beibei", The 20-Year-old still has "Yangtze River Seventh", the new century born children have what?
In the current courtyard line, "Pleasant Goat and gray wolf" "Bear Haunt" "Moore Manor" is the only choice for parents. In a few days, two "where is dad going" can also reluctantly dine. Clearly, the Spring festival in winter has been able to count as a year of relatively rich children's film season, why also teach life is powerless-children's film lunch, is left only cartoons and variety show derivatives? Zennai time runs forward, the Chinese Courtyard Line box office close to 30 billion yuan, the children have no feature films to see.
A person a factory, while lonely "long-distance running" side refused to label
If you want to know the status of children's films, look at the situation of children's film studios. A person a factory, a factory name, a director, plant more than 30 years, has been photographed "Thunderbolt Beibei" and other 65 major films, won more than 120 awards of Chinese children's film studios, has been reduced to the.
Although the direct reason is the establishment of the Chinese film Group, the film factory was merged into the group, its production tasks mainly by the film Animation Industry Co., Ltd. to bear, "son shadow Factory" only as a production unit factory mark was retained. But the deep reason is self-evident, that is, the overall decline of domestic children's films. Entering the new century, the domestic movie box office leaps and bounds, children's films are struggling, the special Shi Children's Youth Film awards "Chinese film Baby Niu Award" also after 20 years, in 2005 as a Huabiao award a unit-this fate and the film factory.
It is interesting to say that even though he has been "running" alone on the road of making children's films, Commander Jiang of the film Factory often rejects the label of "Children's films" in front of its works. "When it came to children's films, it was hard to live in the yard," he said. "Jiang frankly, trapped in the investment shortage, the production of simple, in recent years, the children's film in the hospital line manager's eyes is shoddy pronoun, in the name of the guide is reduced to the lack of fame and fortune." As everyone knows, many talented people have had with the child movie affinity--Yin's first movie is "My September", xiaoning from "the disappearance of the atmosphere," the first directing tube, Peng is from "I and my classmates" started, even Zhang Yimou in 1999 filmed "one can not be less".
However, when the new century in the rapid changes in society and constantly erode the people's settling and calm, publicity and agitation is not enough to generalize the market direction. Compared to the "pediatrics", to the students to film youth film as if the current producer's "Right path."
50 a year, a half of "See light die" half pressure bin Bottom
A single flow of resources, so the production of children's films are no one? In fact, according to the Chinese Children's Youth Film Society president Houkming, our country 2010 years after the annual production of children 70, plane to 20 animation, there are 50 feature films, "The World, the average annual 50 of this number is rare." The problem is that the vast majority of these 50 in the bottom of the pressure, only a small part of the hospital line in the "See Light" is dead, hurried off the wire. Compared to Pan, Ying Ying, Mao, Zhangga, the vivid image of these memories, 2000 years later, what can be impressive, or reduce the difficulty, can be called the name of the children's film? Almost blank. As many as 50 children's films are available each year, why are most films unheard of?
"Thunderbolt Beibei," the writer Zhang Zhilu bluntly: "In addition to the hospital line is not enough support, the quality of the film itself has problems." The quality of protection is human and financial. But unfortunately, the current investors tend to be simple: a look at the director, two stars. For children, these two aspects do not have, but also become the development of such films deadlock. "The problem with children's film actors, Wang Yan, who filmed the children's Affairs 2 years ago, has a deep memory." She went to interview the Little actress who signed the film factory, but found that their performance was simply stylized, "even the smile is fixed, we are most afraid of such a small adult."
When the writers despise equal dialogue with their children, look at the world from their perspective; Directors do not want to bend their posture to measure value by responsibility rather than box office; the little actor early on the secular, no longer have the eyes of the worldly affairs and boundless imagination, that children's film filming will enter a vicious circle, struggling.
Fortunately, some people are aware that the children's films as a public good, they stubbornly forward, hoping for the children to find a poetic dwelling place.
(Reporter wangyanbing)