A website is a small world, the world should be understandable.
We all try to understand the world we live in, don't we?
Why do you have to understand? Because we want to live a better life in this world. This is positive, if not, then you probably have to think about how to kill yourself. Trying to figure out, this is what people intentionally and unintentionally do, maybe 8630.html "> Sometimes you do not realize, but you really are constantly to understand, learn."
"Why are the following menus shorter than the front?" he said. "There is a small box on the lasagna table that can be used as a leaflet for new dishes." Near her so the card is relatively high, away from her, she could not see the side of the paper is relatively short. She turned the box, "Oh, the short napkin." ”
This is Ikea's navigation chart, what information do you focus on? "Your current position" is the orange origin in the picture is sure to see, right? With this orange point, the virtual map is connected to the real location of the customer, and the customer is aware of where they are in the environment and how they are going next.
The user needs to know what step is now, and a few steps behind it, in the process of the Web site of step by stage. Even, a few steps have been completed before. This is also the state of understanding.
Loading is similar when loading pages or animations.
In a Web site, states can be grouped into two categories:
1. The steps by the step process, the process of the nth;
2. In the normal page, the current page is positioned throughout the navigation.
These two kinds of http://www.aliyun.com/zixun/aggregation/38214.html "> Real life Time and space have some analogy relation."
Is that so?
"Users don't care about the structure of your site, just look at the information on the page, follow the prompts to click." "Yes, there are often such views.
Let's assume that in a real-world shopping Center, you and your friends are going to have lunch, and you'll see a restaurant that you don't want to eat? You want to buy a dress, you will see a good, directly buy it?
Similar to the above question, sometimes the answer is affirmative, will go in to eat directly, will buy directly. But that's usually not your most satisfying approach. You don't want to spend half an hour looking for another restaurant with your friends. You don't want to spend more time choosing the right clothes. In other words, you wouldn't do that if you could.
User because of a leaflet in the mail because of the introduction of a friend, because to see a piece of the recommendation of a gun, or some other reason, came to a website, this time, he is unfamiliar with the environment here, the first reaction is according to the most reliable (he saw, read the understanding) information to operate. This is a bad state, temporary state. When he comes back next time, he will know more about the current environment, try to figure out what is now on the site, what state.
Is that true? Let's compare it to a more practical example, when you first enter a strange environment, such as going to a company for the first day of work, if someone gives you a form to fill out, would you flatly refuse? I don't think so. When you've worked in this company for 1, 2 years, and someone wants you to fill out a form, you're going to decide, "what does this person do?" "Why did he want me to fill out this form?" Is it my job to fill out this form? "These judgments are needed and valuable and can be judged by your understanding of the organizational framework of the company, and the clarity of the organizational framework of the company that can be learned." If the framework is inherently chaotic ...
Good design should be understandable, do not believe you try ...
Well-designed web products are understandable, Yahoo is a good example, if you do not know Yahoo, you can do a simple experiment: open yahoo.com, browse for 10 minutes, and then on the paper to draw a simple picture of the entire Yahoo site structure.
Can you draw it? This is probably the following:
Easy ~ Yahoo will organize all the information into a simple framework, easy to learn, easy to understand, easy to remember.
Amzon is also a good example, we can repeat the above way, browse for a few minutes, and then draw a simple structure chart:
Very simple? No technical content? Then you try a happy net, first browse for 10 minutes, and then try to draw, what can you draw? I can't draw anything anyway.
Source: http://isd.tencent.com/?p=2129