The technique of creating an electronic publication in the station as an enterprise operation

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The operation and management of a company has a very close relationship if you do not have a certain degree of organization and discipline, it is difficult to improve the operation of the site and the flow of the site to become your site's loyal traffic, especially for some community-class sites, loyal traffic is to promote the growth of the site's key factors. Generally speaking, in some community and forum types of Web sites, for activities to enhance the flow of loyalty research is more thorough, in fact, in the Community class or forum-type web site to create electronic publications is also to enhance the flow of loyalty is an important method.

The creation of electronic publications for most webmasters, has not been a very difficult thing, especially for those who are a bit introverted, do not like to engage in activities of webmaster friends, is undoubtedly a promotion of the best flow fidelity, then how to better create the website of the electronic publication, So that the electronic publication in the promotion of website users to communicate, enhance the user experience to play a role, I think can be from the following three aspects to solve is a very good way.

The first can be combined with the paper journal, the advantage of using electronic publications is that the cost is relatively low, because it does not involve printing costs, but electronic publications obviously do not have that kind of ink flavor of the humanities, more filled with a taste of electronic technology, for some users, may prefer the paper publications, But the author thinks that in the early stage of website construction, the form of electronic publication can be adopted comprehensively, which is a kind of testing way. Look at the effect of electronic publications, the degree of attraction to users, to strengthen communication and communication with users to find the shortcomings of electronic publications, when the electronic publication has a certain group, and the launch of some printed paper publications, some suggestions to see the group of friends in support of this does not support, thus determining the printing of paper publications.

In addition, select the content of the paper publication must choose the content that users are interested in, and these paper publications to make an important contribution to the site, and are loyal users of the site, so as to encourage them to continue to contribute to the construction of the site, and these paper publications are also a spiritual encouragement to them.

The creation of the second electronic publication should follow the way of full participation, the content of electronic publications is the key to promote the role of the publication in promoting user loyalty, and the quality of the content of the nature of the full participation, in the creation of electronic publications, if the use of the way behind closed doors is certainly not, can not enhance the attractiveness of the publication content, Of course, in the process of the need for webmaster or various plates of the active guidance of moderators, or for them, will only be a look at the lively mentality to see the electronic publications, nature will not play any role.

Third, to tap the potential of users, the birth of an electronic publication not only involves content, but also includes design, but also requires typesetting, which requires a lot of talent, then for an initial electronic publication, in the early days can be used to pay the way to mobilize some of the technical ability of members to participate in it, You can also send out a contribution box, those creative ability is very high, and the content of the creation is extremely attractive, for these members also have to pay some royalties, because at present more and more realistic today, interest has been difficult to attract like-minded people to a piece, through the way of payment or wages to promote the efforts of everyone is very critical , which is the best way to tap the user's potential.

After the birth of electronic publications naturally also need a certain marketing, so that more people know that your community and the site has such electronic publications, reflecting the voice of users, but also allows users through their own efforts to contribute to the growth of electronic publications, so that not only the site so fire, but also to improve the brand, Increased user loyalty. This article by http://www.xinruiyishu.com/New Art Training School starting A5, reproduced please indicate the source of the link, thank you for your cooperation!