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The rapid increase of the microblogging user group has brought the opportunity for Weibo marketing, Sina Weibo reported that many of the accounts registered in Sina, there are many in the microblogging marketing, and even some micro-blog accounts through micro-blog marketing, disrupted the normal development of Sina Weibo, this shows that the current micro-BO marketing development is how hot, Whether from enterprises or hospitals, websites or products have their own microblog account for marketing, the author's plastic surgery hospital also through the micro-blog for the internet marketing, although in the early development of the bottleneck, but after the efforts of the team, finally opened the micro-Bo marketing Gap, to achieve a better marketing effect, Here to share the success of micro-blogging marketing key factors: the temptation of Interest!
One: To promote the enthusiasm of the users by setting high value prizes
The so-called no profit not early, for marketing, if there is no interest in the drive, just rely on the content of the site propaganda, quality propaganda, and no one believes Ah, so the author of the Plastic Surgery Hospital Micro Bo is to set high prizes to stimulate, when IPHONE4 has just listed, The author of the Plastic Surgery hospital's microblogging campaign awards is to IPHONE4 as a gimmick, indeed, it quickly increased the number of Twitter followers, creating a good user base for Weibo's successful marketing, just this one event, with a more than 10-day increase in the number of fans, completely exceeding the total number of fans in the previous few months, And quite a few fans are potential customers in plastic surgery hospitals!
Second: Micro Bo Although small, spite, meticulous maintenance is indispensable
For micro-blogging in plastic surgery hospitals, without a good user experience, there is no careful design, it is difficult to believe that a specialized operation of the beauty of the plastic hospital out of the micro Bo unexpectedly so ugly, such micro Bo also difficult to cause users trust, let alone listen to your marketing came to your site, so the maintenance of Weibo, Must and maintain the site as carefully, to enhance the user experience of microblogging, such as appropriate to add some pictures, directly to the user caused by the impact of the visual, in fact, these tips we can also through those stars Bleomycin summary, such as the Liu to participate in the Golden Rooster Film Award ceremony, On the micro-blog posted on their own red carpet photos, caused the onlookers, in fact, the picture is often able to create a good marketing effect!
Third: Weibo is to share, the killer of successful marketing
In contrast to the Web site users more and more enjoy the free experience, Weibo turned out, finally saved the Internet for free to share the last straw, at least through the Internet we can enjoy some free things! So if you want to get through micro bleomycin marketing, share that must be the only element, the original of our plastic surgery hospital Weibo is because of what is confidential, and even some plastic surgery, the hospital famous plastic experts are afraid to share, resulting in a lot of users to micro-blog on the go, and then finally learned from the bitter experience, All the advantages of their hospitals are shared in the plastic surgery hospital Weibo, since then, immediately aroused the attention of many fans! So only sharing can really impress potential users!
Four: micro-blog interaction is naturally indispensable, microblogging is not an official website but interactive platform
I believe you vaguely remember that Faye Wong and Guo in the past time, using micro-blogging gag, even some fans think they are talking about micro-blog crosstalk, which is the best case of micro-blog interaction, through the interaction between Faye Wong and Guo, immediately attracted millions of fans on the Internet to participate in it, reprinted reprint, share the share , so to do a good job of micro-Bo marketing, and fans do not have the best interaction, it is difficult to achieve!
The author of the Plastic Surgery hospital is through the above four main methods, using the characteristics of the fans do not get up early, quickly let the plastic surgery hospital Weibo fans more than hundreds of thousands of, which can be said to be a great achievement, and now has been transferred to target users of micro-blog marketing, And Plastic Surgery Hospital also began to receive the micro-blog marketing over the users! This shows that the marketing effect of micro-Bo has begun to bear fruit! This article by http://www.cmsclinic.cn/Cosmetology Center website in A5 Webmaster NET starting, reprint please indicate the source of information, thank you!