The third party pays for the spring

Absrtact: In the recent period of time, Yeepay paid a big rent in the Wantong center D Block 23 and 24 floors. Plus the 10 floors previously rented, Yeepay paid in the Wantong Center has three floors dedicated to office space, to expand the number of employees to 600 people

In the recent period of time, Yeepay paid a big rent in the Wantong center D Block 23 and 24 floors. Plus the 10 floors previously rented, Yeepay has already had three floors in the Wantong center to be used as an office location to expand the number of employees to 600 people.

According to Yeepay pay marketing director Bandairen introduced, the industry is developing very fast. In the business sector of these third-party payment companies, the volume of aviation business is staggering, "airline ticket sales are 200 billion to 300 billion, while third-party payment companies are diverting about 30% of the business." ”

At present, with the Yeepay to pay the cooperation of the airlines have 14, aviation plate payment business accounted for yeepay payment of the total business of 20%. The growth of the market space is very huge.

Get the airline.

Yeepay payment is from 2006 on the decision to do the aviation sector of the third party payment business, Shenzhen Airlines is Yeepay paid the first customer. From the beginning of contact to the final contract, the two sides talked for six months, Yeepay pay to impress Shenzhen Airlines is tang (micro-Bo) put forward "around the industrial chain, to achieve the electronic industry" slogan, this concept later became a lot of third-party payment company consensus.

The traditional ticket sales model, air tickets to go through the layers of agents to reach the hands of the passengers, most of the profits are agents took away, the airlines make a few profits. Until 2006, the air tickets began to electronic, third-party payment companies have sprung up, for the airline direct ticket to facilitate.

The role of third-party payment is to solve all aspects of the payment problem, that is, from airlines to sell tickets to agents, not directly from the hands of the agent to collect the ticket, but by the Third-party payment company to the agent after the settlement, and then pay to the airline.

Airlines began by using the telephone to achieve direct sales, and then slowly began to sell tickets on their own web pages and on some websites, and the payment of these tickets is to rely on Third-party payment platform to achieve. Later, many air ticket agents also use Third-party payment platform and airlines to carry out air ticket settlement, security and timely access to account.

With the participation of more and more relevant parties, the Third-party payment company has become an important part of the air ticket industry chain.

The third party pays for the spring

and Yeepay pay different, remit the world's first move customer's business is telephone payment. According to pay the world's marketing department general manager Tang Wei introduced, at that time remit pays the world's first customer is the Southern Airlines (8.64,0.36,4.35%), and they solve the problem for the southern Airlines is to the Southern Airlines call center from a cost center into a profit center.

Before the passengers call the call center to book tickets, first of all, call the call center to inquire about the ticket, and then call the bank to pay, called "two phone call" mode, the world for Southern Airlines study a phone call mode, that is, through the telephone keypad for the bank card number and password input, direct transmission to the bank ( The customer's account information is not retained by the call center. Tang Wei said: "In this way, we improve the security and success rate of customer payment." ”

By telephone payment business, now with remit to pay the world to sign the cooperation agreement of the airline reached 18.

and Yeepay pay and remit the world personally to pull business different, Alipay's first customer Hainan Airlines (6.04,0.14,2.37%) is directly to the door to cooperate with Alipay, demand to do mobile phone payment. Alipay Public and customer communications director Chen Liang said: "Alipay's biggest advantage is the study of payment model, so their requirements we quickly satisfied, at the same time we began to the whole industry chain development." ”

Chen Liang does not deny that Alipay has a "natural" advantage-already very perfect Taobao and mature customers. But the pattern of Alipay is very different from that of Taobao.

According to Chen Liang, Alipay in the Taobao transactions are guaranteed to pay, but the third party payments belong to the immediate account, which is completely different way of payment. Currently, there are 15 airlines that cooperate with Alipay.

Industry chain Competition

In order to get more airline ticket agents to cooperate with themselves, many third-party payment companies have resorted to all their efforts.

Yeepay payment at this stage to do a small credit to the business: Yeepay payment can be underfunded agents advance. and Yeepay payment through cooperation with the Bank to obtain funds, interest by the easy to pay, Yeepay payment and the final settlement between the agent is only a third party to pay the fees.

"In fact, we just want to get through the industry chain." "Yeepay paid the President Tang said.

Similar to the Yeepay payment, remit the world also provides for the agent to advance the service, but unlike Yeepay payment, this money from the world's own funds and some other channels of financing, and did not borrow money from banks. However, as the volume of business continues to increase, they will also consider working with banks.

For small airline ticket distributors, remittance World provides a small software, as long as they work with them, distributors can download the software free of charge to improve the efficiency of the ticket.

The whole industry chain has become the core of their competition.

Compared to the above two "intimate" services, Alipay is obviously a bit stronger.

According to Chen Liang, the current Alipay agent for this business does not advance the service, and only the use of Alipay for instant billing and instant settlement. It is understood that Alipay daily turnover of 1.7 billion to 1.8 billion, and this figure is outside of Taobao, and in July the aviation sector business volume of 250 million to 280 million per day.

In order to be able to get the most out of the dealers, these third-party payment companies have spared no effort to forge a partnership with many banks. As long as these banks have the function of online banking, they can achieve third-party payment.

For those third-party paying companies that have been eyeing air tickets, how to get a slice of the payment process will be the key to their future victory.