The three essential qualities of the team in actual combat analysis website planning

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At the beginning of the article, please allow me to use a Web site to plan the definition of common. The so-called website planning, refers to the application of the thinking method of applied science, carries on the intelligence collection and the analysis, to the website design, the construction, the promotion and the operation and so on all aspects question overall plan, and provides the consummation solution the process. I will be in the article combined with my experience in the World Factory Food Network and media creativity itself, detailed discussion of the site planning team should have the quality.

One: The ability of the website member to collect data and analyze data

Site planners, in planning every new feature of the website, must be the data to speak, any perceptual measures may lead to the failure of the plan, which requires that planners must approach the customer, but in the actual operation of the website, due to the working relationship, under normal circumstances, are customer service staff closer to customers, So planners planning website activities, planning the website revision, the planning website new function time, may advance with the customer service personnel to explain the recent plan plan, lets the customer service personnel begin to data, the planning personnel gets these data, must in the shortest time, all data analysis, truly understands the customer demand, Only from the customer's fundamental needs, the site developed the function or the site new activities will be more attractive, otherwise, the site of their own monologue, can only waste a lot of manpower, energy and time, but it is difficult to have results, if the insistence on collecting membership data, and analysis, it is possible to achieve a multiplier effect. For example, the World Factory Food Network just started on line, early on a lot of work, basically is the main station on the existing customers to carry out the investigation and analysis, with the objective of the data to plan a son station development, now seems to be very desirable, of course, the Times in Change, Our planning work will never be permanent, to change with the situation, the site planners should continue to investigate, continuous analysis, to some sections can make adjustments, but the site basic framework changes to be cautious, this is related to a Baidu weight and Baidu included in the problem, the big frame problem must be built at the beginning of the site planning comprehensive, This is also to ensure that Baidu friendly degree of one.

Second: Writing ability and drawing software application ability

A good site planning, not only can be conceived well, but also to express good. For the site planning, oral expression of course more convenient, but when a website developed to a certain scale, all the planning of oral expression is obviously very unrealistic. Imagine, if all the planners of the world's Factory network are verbal expressions of Chinese stations, international stations, plus 10 of the industry's planning program, then the research and development staff can only be tired every day to cope with the planning staff's saliva, where there will be a "pure land" to ease the research and development work? So, For a more complex branch of a relatively large site, will be in the recruitment, it requires the site planners must have a certain amount of writing and graphics software use ability. For the smaller scale of the site, if it is entrepreneurial web site, in the case of fewer people, the initial can rely on the form of oral communication to carry out all the planning and research and development, but in the long run, considering the Web site developers work pressure, more tasks, if all is oral expression, Inevitably will not forget a good detail has been planned, in short, in any case, the site planners of the ability to express their words and mapping ability to pass, this in the recruitment time can make rigid requirements.

Third: Website Creative thinking

This is a soft demand, creative thinking is also an inability to quantify the quality, but there is no doubt that creative thinking on the site planning is how important. And in China, media creative industry has just started, we choose the site planners, as far as possible to choose some imaginative people, although, imagination is not equivalent to creativity, but imagination is the source of creativity, to dare to imagine, we carefully forensics can.

In fact, Internet technology in the industry-wide popularity, so that the Internet is no longer like the emergence of the mysterious, increasingly fierce competition, the Internet product innovation has become a competition for market share of the bright spot, in addition, need to remind the newly built site is, in the recruitment site planners, you can consider recruiting different professional personnel, Because different professional people think differently, consider the angle of the problem is different, they have different knowledge background, so, in their collaborative work, will be conducive to the collision of ideas, but also conducive to the emergence of better ideas. When the world's Factory Food Network was just created, members give us the feedback is the layout of fresh, warm, information page comprehensive, timely and so on, we can learn from, but must remember, layout color, style and other large frame design after the line, do not easily change, this has been discussed above, here again stressed. In short, the site planning, perhaps the above three basic quality of the have not enough to do one of the best planning, but this is my experience from a two-year web site to come from a number of experiences, we can evaluate, I hope you will be helpful in the early stage of the construction station.

This article is from the World Factory Food Network (http://shipin.gongchang.com/) Market personnel original, reproduced please indicate the source, look forward to and everyone exchanges, exchange qq:1662632602.