The three main elements of soft writing in website promotion

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Title, content to be vulgar

For sites such as entertainment stations, local stations, or dating communities, write soft wen must highlight the characteristics of vulgar, the use of vulgar way is not only the entertainment content station has significance, even the professional website can cause people's concern, of course, professional stations do not recommend this vulgar mode, lest arouse the user's aversion.

Typical success stories for vulgar software:

1, Tianya (what wooden son of the United States and so on);

2, blog China (although the current failure due to business reasons, but undeniably have been successful);

3, Mop community (pure is yy out);

Second, the goal should be professional

This is a bit contradictory to the previous model, but this is for some of the more professional sites, such as a test site, trading sites, software and so on.

This element can be divided into the following models

1, play the focus, play the concept, play fresh

This also has to be divided into three aspects to explain

(1) Focus: is to take the recent Internet some lively topics for comment, the stronger can make their own to create a hot topic,

(2) Concept: such as China is not innovative, nor suitable for innovative internet environment, the concept is to take foreign new things in the domestic speculation

(3) Fresh: What is this concept, this and focus ratio, pay more attention to a "play" word, if more attention to some of the Geek class site, it is easy to get inspiration

2, there are targeted selection of competitors to compare and appraise

This is often the case for a software company or a large web site that is used in the same way as a traditional product.

Iii. targeting effective groups

This element is actually specific to the application surface, some people write soft text will often be random reprint, and even the use of mass and other means to engage in, this may be for entertainment or information on the site does not matter, but some slightly more professional, such as the industry site is not suitable, of course, if you do the station is comprehensive, For example, my station www.meinvrt.com what method is right, including the evil virus.

Finally, one thing to add is that some webmasters may think: "TMD, Lao Tze will not write, said not all is fart words", in fact, we should be correct mentality, writing a good soft wen is not too difficult, it should be short not long, is probably 500-2000 words within the most suitable, so short articles, There is a junior high school culture can write, the key point is: Choose a good title, and then take it as a school examination of the composition of the line, there is a title party, that is to say this reason.