The three questions hit Han Wang's high profile response
Source: Internet
Author: User
KeywordsHan Wang high profile hit
In the face of many doubts about the future of the paper-book products, Hanwang Technology responded yesterday. Deputy general manager of the company, Dong Zhu Deyong to reporters, Apple ipad and other products launched on the electric paper book market impact is not big, and "Han Wang's paper has been in stock 500,000 units", "mobile cancellation of electronic reader subsidy" are market rumors. Is the ipad a big hit? Zhu Deyong said that the ipad is Apple's latest tablet computer product this year, and almost at the same time, Han Wang also launched its own multi-touch tablet computer touchpad, Han Wang is also currently one of the few real launch of the product manufacturers. Han Wang's touchpad and Apple's ipad, although the market and functional positioning is not the same, but its essence is the computer market segmentation products, and the function of the book and the consumer experience is different, therefore, the impact on the paper book is not big. He insists that the paper is a dynamic product that can satisfy consumers ' demand for digital reading. For the company did not grasp the upstream electronic paper screen core technology query, Zhu De said, IT industry chain has formed a high degree of division of labor, there is no need to take a take-all. At present, the world's main electronic paper screen suppliers such as yuan too, all with the Han Wang Science and technology to maintain a good strategic cooperative relationship, not only the company in terms of price, supply quantity can be given priority to meet, the latest technology and products manufacturers will be the first to carry out technical testing and feedback, therefore, the company does not exist subject to the upstream. At the same time, the paper also includes handwriting technology, power control technology, embedded hardware and software and many other core technologies, which are the advantages of Hanwang technology. Mobile will also subsidize? Zhu Deyong also clarified the rumours of "mobile cancellation of subsidies for e-readers", saying that mobile is not a subsidy for e-readers, but rather a devolution of subsidy rights to local mobile companies. Local mobile companies can make corresponding subsidy schemes according to the actual operating conditions. Zhu De said that the Han Wang Science and technology as the first, the world's second Book of electrical paper shipments, and the movement to maintain good relations of cooperation, is one of its important e-reader suppliers, the company will continue to cooperate fully with the mobile operation. At the same time, will be through their own channels and brands to operate their own brand products. How to solve the copyright problem? Concerns about the copyright of Han Wang's paper content in the market caused by Zhonghua Book Company Prosecution, Zhu Deyong said that the content of the Han Wang's paper has two sources: first, the "Han Wang Book Bookstore", Han Wang does not do content only to do digital distribution platform, so the dispute about copyright will be very little, but also the company placed great expectations of strategic direction Second, Han Wang to the publishers to buy digital books content, the Zhonghua Book Company brought the lawsuit "Shish" and "Qing History manuscript" Digital copyright dispute is this form. Therefore, this incident is only a case and will not affect the operation of the company, nor can it introduce any inference that other content may have problems. Zhu Deyong said that Hanwang technology and hundreds of publishers have content of cooperation, cooperation is very normal. At the same time, whether the purchase of copyright or content platformConstruction, investment and cost are within the control of the company's financial model, and will not increase the cost of the paper book and increase the user's usage fee. The company has already forecast semi-annual profits of 320% to 370%.
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