The threshold that must be crossed before the website of Word-of-mouth goes into the continuous development stage

Source: Internet
Author: User
Keywords Threshold word of mouth must every year stride over

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Every year, the number of new sites to hundreds of thousands of count, the same annual failure of the site, also need to count to hundreds of thousands of, from this point of view, those successful sites, often will continue to succeed, and those new Web site will face a serious crisis, that is, the site has no signs of sustainable development, How can we achieve the core power of sustainable development, even if we cannot make the first profit? But to be profitable, that is to take an important threshold, that is, word-of-mouth construction, if a website does not have a good reputation, then there will be no loyal users, no loyal users, talk about what profit, talk about what sustainable development!

But many webmaster in the operation of the site, often focus on how to achieve their own website product sales, how to make the profit model to achieve, but even the most basic loyal users do not, that is not bricks? So I think, in the initial operation of the website, should first focus on Word-of-mouth marketing, Only in the site has a certain reputation, can gradually open up a new profit model, so that their website to achieve the momentum of sustainable development! So at the beginning of the website operation, how to develop Word-of-mouth marketing work?

One: to build their own website unique personality

Now the Web site looks similar, but if the careful analysis, or can see the subtle differences, such as the portal site, NetEase and Sohu page design There are a lot of details on the difference, so the operation of the website, can not blindly imitate, imitate into the same, the final failure is certainly a copycat, As I have heard a fable, said an earthworm saw a snake's stature is very slender, so earthworms want their stature in a larger, so as to imitate a snake, stretching their body, but finally, the body of the earthworm by their own section, the last die, by is visible, blindly imitate, can only suffer failure ! So the word of mouth construction, is the need to build a unique personality on the site!

Second: let users get help on the website

Now many sites want to be able to squeeze all the user's pockets, through a variety of methods to the user's pockets, but this money can not be so easy to pay? Even if it's a scam, it takes a lot of brains. But want to let own website can establish the image of Word-of-mouth in the user, there is only one way, that is "bribery" users, so that users can benefit from their own web site a lot, is the so-called, eat the shortest, that person's means, when users from the site to share the help, when someone asked how the site, it will certainly say , Leverage! So you want to make the site has a very good reputation, through a variety of value-added services so that users feel you!

Third: Continuous improvement

No website can be a successful website in a flash, are needed through continuous improvement to complete, like the city of Rome can not be built in a day, the site in the long-term operation, to constantly summarize the current user habits to constantly improve the user experience of the site, so that users as much as possible in the site to stay, More to recruit repeat customers, so that virtually in the help of website Word-of-mouth construction, after all, only the more loyal users, the site will be able to obtain a good reputation, on the contrary, if a site of the floating population is very large, jump rate is very high, it is impossible to bring a good reputation site, and even will bring spam site reputation! This is no way to achieve 17812.html "> Sustainable development opportunities!"

Above three points just do a good job site Word-of-mouth construction of some of the core ideas, the specific needs of the vast number of webmaster friends in the practice of the continuous summary, for their own website designated personalized Word-of-mouth construction ideas, so as to achieve better Word-of-mouth marketing! Only personalized, can avoid into the barriers of imitation! Ultimately lead to failure! Above content by www.120job.cn in Admin5, reprint please keep the URL, thank you!

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