The tool of network promotion: grasping the weakness of human nature

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There are a variety of ways to promote the web. Benign has the normal advertisement, the soft article and so on form. But the network competition intensifies, the promotion effect also more and more is not obvious. Malignant unconventional sexual means have mass, malicious Web page code, cheat point, even in the software insert virus, although this method effect surprisingly good, but for the brand will have a negative impact. In the final analysis, there is only one purpose in the two ways to generate profits.

So how do we better network promotion?

Aim at the weakness of human nature, meet people's needs. When you provide the services people expect, you don't have to worry about making money. Grasping the weakness of human nature for network promotion, it is a must to make money to kill technology.

Men Lust, women love beautiful, children love toys, the elderly want to live longer, according to different people to find the weakness of human nature.

The weakness of human nature to promote methods, play to the incisively and vividly when a giant-shi Yuzhu.

Shi Yuzhu's brain platinum is no one does not know, the promotion of the focus is to use: the elderly want to live in the heart. The brain Platinum advertisement conveys two kinds of thought: one is the brain platinum is the old person's exclusive health tonic, the old person wants the health must drink the brain platinum. The second is to parents give gifts must send brain platinum, not to Farewell, the brain platinum is the best gift for the elders. So the old people want their children to buy for themselves. With the Chinese tradition of filial piety to their parents, the brain platinum was successful. Shi Yuzhu firmly grasp the hearts of people, the use of human weaknesses, achievements of the brain platinum, but also achieved their own. Brain Platinum ads, although known as the top ten 17828.html "> Spam ads, but the success of the brain platinum, have to let people marvel."

Shi Yuzhu continued to launch the product "Golden partner", advertising words are:

Gold partner send elder, waist good leg good spirit good;

Gold partner to send lady, delicate ruddy shiny;

The golden partner sends the child, the long tall studies well.

A sentence captures the weakness of human nature and also succeeds.

At the end of 2005, Shi Yuzhu launched the network Game "journey", the same as the previous two kinds of products to promote the way to promote the means of the Ashes level. The sentence of the martial arts novel is: Set a lifelong learning moves, the promotion play to the extreme. This argument is too much, or will not appear in the 2007 "Journey" game monthly turnover of up to 160 million yuan sales record. This is he is good at grasping the weakness of human nature, only to get "journey" online games to promote the great success. At that time also with "journey" money, and the human weakness of the theme, to report! Also because of "journey" the success of the game, just laid the shi Yuzhu 50 billion's worth.

About the "journey" of the promotion process is also quite a classic, I believe you will see the surging.

October 2008, Shi Yuzhu officially launched health wine-gold wine, its advertising or to seize the human weakness of the promotion of the way.

Shi Yuzhu's success is not accidental, it is because he is good at grasping people's heart, the use of human weaknesses, coupled with his ambitious strategic pattern, and finally made great achievements.

Now the network competition is intense, we must start from the detail problem, the analysis user's heart, understands the user's heart. In the promotion of the time, from a positive perspective to find the needs of humanity, so as to meet the weakness of human nature, to provide users with user-friendly services, such a network of money-making method is the real Money king!

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