The tool of the war-network marketing

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

According to CNNIC's 22nd Internet report: By the end of June 2008, the number of Chinese Internet users reached 253 million, surpassing the United States ranked first in the world, but our internet penetration rate is only 19.1%, below 21.1% of the global average. However, at present, the growth of the number of netizens in China continues to show a trend of rapid development, compared with the same period last year, the number of China's Internet users increased by 91 million, is the largest increase in Internet users over the year, year-on-year growth reached 56.2%.

Through the above data, China has become the world's largest number of internet users, the fastest rising speed of the network, and China's Internet-related technology and the rapid development of practical applications has made it the most development potential of the mainstream communication platform.

Since the popularization and application of the Internet has been recognized by domestic enterprises, E-commerce and network Marketing has become one of the most discussed topics in the industry and abroad.

As the name suggests, network marketing and any traditional marketing methods are not the two, are products and services for the final purpose of the transaction, the main difference or in the form of marketing and tools above.

The internet has the characteristics of geographical independence and communication, which leads directly to the network marketing, whether it is product display mode, audience range of accuracy or the degree of interaction with the target consumers, has its unique advantages, and the scope of Internet users also to a certain extent objectively for the effective dissemination of network marketing to the audience consumption ability level of filtering and improvement. Therefore, if the whole world-wide economic situation to analyze, network marketing has become the mainstream choice of marketing tools, along with the Internet application of the in-depth popularization and expansion, this trend has been unstoppable.

The development of the Internet also marks the development of science and technology, and internet marketing relies on the network to make full use of scientific and technological means, in the whole marketing process, whether it is information transmission and feedback, implementation process tracking and adjustment, market segmentation and differential analysis, consumer behavior and habits of the investigation and analysis, The evaluation of advertising marketing effect and even the final consumption behavior can be achieved through the Internet accurately and conveniently.

Therefore, the means of network marketing will be the future of enterprise development must be a sharp weapon.