The URL of the website is very important to SEO

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We are engaged in SEO people or professional seo more or less to the entire site URL some understanding, part of the use of keywords to name files or folders to improve the relevance of keywords and Web pages, and did not continue to consider the role of other aspects of the URL. Yes, search engine rankings in many factors, in its database to establish the corresponding factors in the table records each page, each site corresponding to the indicators, the final transfer of these data based on the algorithm to make comprehensive evaluation, and given the ranking.

Because of the huge amount of data in the interconnection network and the resource defect of the search engine, the relative important indexes are selected from many ranking factors.

What is the importance of search engine judgment pages? It's sort of never going to change the purpose: let users find the most important information users need, the important network will be ranked in front.

1. The number and quality of the connected pages. That is, external connections, the more the number of white more sites and people support you, recognize you. Quality is the importance and relevance of connecting to your Web page (relevance includes content related to industry and requirements).

2, the Web page itself flow.

3, the image of the page (Web page is copied, reproduced, the degree of imitation).

4. The URL in the Web site.

Say 4th, is also today's theme, imagine, search engine spider first entered a site, for the previous three points of data is unknown, then how he judged the site of the importance of the page, the most fool, the most intuitive, but also the least cost method is based on the URL to judge the importance of this page. In our habit, we often put the main pages on the home page most recently, and most of the visitors to browse the place, and the less important information we tend to be placed behind the important information page. Layered site Address, the first level of the directory is usually our most important information, level two second, level three again, so on. For a new station, reasonable URL design, will make your site more by the search engine care. So that's why the URL I'm talking about is so important.

Of course, the search engine in reading Rul sometimes encounter &,$,% and other symbols, the content of the Web page with these symbols is required to send a request to the server to return the results, in such a process may be a certain discount in its rating, and may be encountered in the URL, search such words , indicating that such information may be the search engine's own web page. Of course, this method has its own shortcomings, because there will be some of the site's important information is not placed on the surface of the site, the search engine how to avoid and crawl this information? may be different ways to crawl the Web page, so that deep Web pages also have the opportunity to be crawled, such as the combination of random crawl page method, This part of the knowledge is interested in the discussion of the addition of contact me exchange.

Original: www.gzbase.cn