The user relations chapter of the website profit trading theory

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

User relationship is the important content of the website operation, the establishment has the broad degree, the firm degree and the deep-seated sex user relations, is the innumerable stationmaster diligently achieves the goal. The previous article "Web site Profit Trading theory" of the user, clarified that the user is the source of the site, and users can not only as an individual existence, only to form the interaction between users, the establishment of user relations, users can play their creative power for the site's continuous contribution to the value of content. The establishment of the user relationship means that the website has gradually become the channel of exchanging information and communication between the users, the information channel means you have grasped the user resources firmly, the website development is around the corner. This article station a row of key analysis of the user relationship of several core content, hope the webmaster are generous enlighten.

First, the user relationship can promote the user to create the website value content unceasingly, the user relation means the channel of the wealth.

Any relationship between people will be different feelings, the collision of views or real interests, whether friendly collision or malicious collision, will inspire interaction between people, or praise and identity, or acrimony, all promote the formation of interpersonal network, and gradually establish social relations, form various types of community organizations and State forms. The public view, no one can be divorced from the existence of relations. User relations can inspire users to continuously express their feelings, opinions or realistic needs of the information, or the pursuit of other people's recognition, or purely on the sidelines to express opinions, or media-style self-talk, or the urgent need to meet the needs, or chasing cash benefits, all this because of the existence of user relations will become complex, users you come to me to , bustling, constantly create new value for the site content, to meet the real needs of users and users to participate in the desire to promote the unlimited expansion of Web site users, and then realize the scale of the development of the site. At the same time, we should be aware of where profits come from, from the relationship between people, from your side of the nuances to observe carefully, you will find that no profit is not from the relationship between people. Therefore, the establishment of user relations, it means that we have mastered the channel of wealth. Please remember: 21st century who mastered the access, who mastered the wealth. All pathways are based on user relationships and no access can be formed without user relationships.

Second, the user relations according to the profit intensity, roughly may divide into: the basic user relation and the transaction sex user relations.

A basic user relationship is a user relationship that does not contain a cash interest, for example, a user relationship that is purely for the purpose of an interest, or a user relationship formed for the purpose of learning knowledge, or a user relationship established to kill time together for a chat, such a user relationship is merely an interaction of opinion or knowledge. Although there are also disputes between them, the depth of the relationship between users is limited because the user does not have a cash interest problem. However, the gradual establishment of the basic user relationship is the basis for the development of the website, can attract more users to participate in the exchange of the site and activities to promote the popularity of the site and the expansion of user size. A transactional user relationship is a user relationship formed between a user who has a demand for goods or services and who is willing to pay cash and who provides goods or services and expects to receive cash. This kind of user relationship because of the transfer of cash benefits, the depth of their user experience is very deep, the transfer of cash benefits will allow users to experience the user deeply in the Web site interaction, which is the instinct to pursue the interests of the decision. Transactional user relationship can not only promote the user to establish a more in-depth user relationship, but also for the site to achieve a solid foundation for profit, because, where the transaction will generate profits. For example, the pedestrian street itself does not provide any goods or services, but because of the establishment of a trading channel to obtain huge profits and additional profits. Like the pedestrian street, the site is also as a trading channel exists, our flexibility, information and relationship than the pedestrian street more profound, more can create profits.

Third, the user transaction relationship is the most advanced form of user relationship, is the source of the site's profits.

The user transaction relationship has the transfer of cash interest, which makes the user transaction relationship become the most profound user relationship. The goal of the website operation is to achieve profit, we strive to build the basic user relationship, enhance the popularity of the website, and ultimately, is still in order to establish a variety of user trading relations to obtain profits. A lot of adsense in the mind of the merchant advertising, is actually the site manager and business between the direct trading relationship, at the same time, business advertising also exists a potential user trading relationship, business and browsing ads after the purchase of goods or services, the indirect transaction relationship between users is a potential user transaction relationship; One is to directly complete the transaction to obtain the profit of the trading relationship, one is the possibility to complete the transaction to obtain profits of the trading relationship. Therefore, stationmaster should not evade our profit Source: the user trades. Whether you agree or disagree with this point of view, you will be from the user transactions to obtain profits, the operation of the user transaction relationship, but also with the improvement of your understanding to become the focus of your site operations. As the source of the profit of the website, the user transaction relationship, as the most deep user relationship, as the user relationship of the advanced form, will become the important content of the webmaster's key exploration and operation. At present, the dominant webmaster thought SEO optimization, created a grassroots webmaster of the sad, daily chain, no end; knowing that the user is the foundation of the website operation, knowing that the transaction can bring profits, but can not get rid of SEO optimization of the magic curse, nothing but a profit problem entangled everyone. SEO optimization needs to wait; As long as you are diligent enough to promote the product or service directly to the user, the profit will be obtained when the transaction occurs with the user. As long as we constantly improve communication with the user skills, the promotion of technology, will be able to obtain a large trading user base and a huge profit, it will promote the site to achieve breakthrough and sustainable development.

User relationship can promote users to create Site value content, can achieve user Word-of-mouth promotion, can promote the promotion of website popularity. The user relationship makes the website have the function of information channel, realizes the effective transmission of the user information, and eventually promotes the website to become the channel of wealth creation. Stand a row of forums to actively explore new ways to profit from the site, and webmasters grow together. As the most in-depth user relationship, the user transaction relationship is the direction that we need to operate, and the transaction relationship means that the person is traded, and the transaction means that we will get profit. From the user and the transaction, the efforts of the operation of the website, we will achieve the website profitability and sustainable development.

This article by the station row editor feeds, welcome reprint: Http://bbs.zhanyipai.com