The value marketing of the minimalist thinking private customization

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Recently I learned a little bit from the micro-letter experience, these two days have been playing micro-letter, there are many friends here, summed up a minimalist thinking of the private custom value marketing. The previous period of time always see Lou thought circle, write things also have no content without thinking. The pay of the circle is now everywhere, and what kind of fruit remains to be tested. Today in QQ space to see netizens Mo Xiao a piece of text deeply feel guilty, we can refer to the following: AdSense Circle has a strange phenomenon, small white usually like to act as Daniel, and in fact an open-minded and enterprising little white than a plausible "Daniel" more people like, but also easy to get help and collaboration with people opportunities, It's not a matter of morality, it's about interest, it's about making progress faster ... In addition stationmaster circle, real make how much money only oneself understand. The same time ago a well-known blogger also said, blindly pursue the so-called dry goods, is it to chew the feed into your mouth? Sometimes it's better to use your head than to ask for it.

What is minimalism? There is simply good, do one thing, do simple, do accurate, do the ultimate. Here I agree with the education of a master, you do not do things do not speak, you do not qualify, blowing Maotiuz will only attract a sigh, this time I also appear particularly impetuous, wrote a few articles on the old Ho, what total, is in the past, want to do projects, cooperate, engage in resources and so on, Seems to become more complicated. Micro-letter saw Ma Daochang send me two words: a year to do only one thing. to the extreme. A person's ability is limited, also this is a lot of people from the media a puzzle, many people want to do these, do those, open a forum, do a lot of things, to the end or nothing. For example, a person can focus on one thing, basketball Yao Ming, played for so many years until retirement, do a good thing can affect this group of people, this group of radiation to their circle, the proliferation of explosive effect is limitless, such as my article can be published in Lou, So Lou of the audience to know me, people know me after my circle will also expand, and I can do is to write good articles, to solicit Lou a person's approval on it.

What is private customization? The largest provider of Microsoft, there is a fee version of the system, the free version of the system, this is a private customization, you have seen the sale of the hands of the number of carat diamond? To find a point of pain, an audience starting point to do it. A period of time ago a person to submit micro-letter marketing to do the home page, looked at the site's main service is to do the third party development, but also custom services. Customized to the company, to the individual. Paid-for-reading is also customized for people who want to learn, tailored to hardcore fans. In Italy, there is a place where the wine is only more than 700 bottles per year, the price of each bottle is very expensive, this is the advanced customization. Back to the most common millet around, to the public service customization, cost-effective. Some people say that millet is not good, back to the Apple mobile phone, Apple mobile phone is very expensive, for the average person 5.600, need one months of wages, others do not have the money, the Apple phone is a high-end customization. Positioning high-end consumer groups, custom high-end services, which is why there will be VIP. VIP prices in the same circle also have different prices, the positioning of the price determines what the custom service is. A while ago a Beijing jewelry store owner and I said that she had just come out to create a studio, jewelry, high-end crowd of private customization, the same we are also in the pay circle to know.

Value marketing, what is value marketing? How to create value marketing for me this novice is a can not talk about, I am not qualified to talk nonsense, a circle of authority to say is authoritative, small White said words may be no one to see, no one listen. Here is the value gap, then how to shape this value? Value marketing includes content value, brand value, and personal charm. If I insist on writing for three months, it is no problem to believe that I have 1000 fans. Then I got the value of the first step, so I went up the price. Then look at the various masters around the brush of the product, the value is different, personal value determines the value of the product. The value of the things around you determine personal value, you around the people and things also determine your value, you are driving around the BMW Mercedes-Benz, see your mind circle will provide you a price? Why do a lot of people spend a lot of money to go to a good university, take this training, that study? This is the same truth, Tsinghua University students sell meat pinch bun , selling pork, when the village official these news, they have the head of Tsinghua University's brand, the value of the brand and personal contact with the change has a higher value. Similarly, he silver to the word Baidu before the first off information, I published the article After you know me, and then I joined the Circle, know a friend, I said I and who are very familiar with, do not believe you see our chat records, I believe will and you talk a few words, of course, can not boast, with a bow to the posture to learn the best. Value is such a step to upgrade, Tencent QQ free Penguin Empire How to promote value? Open a variety of diamonds, VIP, Super VIP, for different groups of different products, play very well. Also, everyone has heard of the Yangtze River Business School, where the boss's president goes. The crowd is the boss of the President, of course, can make money, and their brand will be with the value of the students increased value. Many people go to Tsinghua University to rent a class, said to be Tsinghua University lecturer, also borrowed the brand value. If you can find a value object or brand that is tied to you, it's easy to do anything. The above three points is only my personal experience, also everyone agrees that I will pay attention to my micro-letter Hyzseo, He Bancha. The brick will also remember me, I am a rookie from the media. Talk with your own experience and share it with what you have actually done. Spit This world without moral integrity. Personal micro-letter: Liannisuoyi