The way to build my native brand

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Since the day after the solution of food and clothing, has been pondering how to make the road to the future. Since embarking on the so-called electric Dealer's road, the thought has not stopped. Looking at the Jing Dong and ouku,18900 and other big guy's straight sky, in fact, I am not so envious, why? Because it is still for others Sando, sell others than let others sell more. Look at every guest, I think this is a brand road, why? Own brand. I do mobile phone for 7 years, has been thinking, but the brand? Oh, the cottage is similar. So the road has been blocked, and the so-called business-to-business is basically quietly making money, not loudly. Finally, I thought of native products.

In my childhood memories, has always thought that the mother of the insoles and the top shoes are the most comfortable, and the home sun cooked potatoes dry, oh ah, drooling ah. Yimeng Mountain Mushroom Stew A local rooster, that taste, greedy my own drooling, but want to find such a place, difficult. We will increasingly want to return, but can not go back, then those thoughts and memories, let him slowly fade away? Www.tutechan.com Native Products Mall, to truly create a national product of the world's dream.

First of all, why choose this as my ultimate choice. Because on the internet can be a premium product, less standardized, and focus on this One direction more and more, the profit is thinner, just can survive, want to develop, difficult. And the native products are different. Because of time, regional differences, most of the native products are difficult to get out of the 50 kilometers away from the origin, but these things, in addition to natural, Green non-polluting and representative, and inexpensive. The second is in the current form, logistics more and more convenient, so the native products out of the house, also became a possibility. The third is my hometown complex, always want to do some and rural, farmers, agriculture related things, can help a hand, even on their own meager power. Therefore, these two days first to include the domain name, once again is pondering the start of the operation of the mall.

Ideas are as follows:

The first is in Shandong, because of their own in Shandong, more familiar. Shandong 108 counties, each county has its own unique native products, I will own a county to talk, good communication, only to do what can be called, there are registered trademarks of the brand.

There are two points which may be their own current perplexity:

One is how to distribute, if the online orders received, is their own distribution or delivery to the supplier hand, their distribution, the supplier to us, we send out again, that the cost is high, but they do not distribution, so timely and quality control is still a problem.

The second is if you open a store, it is big, and into the original cycle of the mire, can not pull out.

My idea is to do it, but what?

Come on, then.

Originally rely on local specialties, during the period of three years, registered a trademark, has the characteristic point, and has the earthy flavor, then concentrates with own brand to build. Of course, the business of the company, and finally realize that a century-old shop brand dream. Native goods are not a big problem now, because the various places now attach great importance to the region's brand protection, the second is to obtain the cost of new users, do this access to mobile phones, clothing, such as a lot less, promote is not too difficult, again, is Yimeng Mountain originally a lot of native products, sell first, see bigger the best, Even if not, it is the promotion of brand native products.

The more the soil, the more interesting way, people have this taste of delicacy, and the soil is the best.