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The value of a website is undoubtedly able to attract users to visit, and this is only more one-sided. If I want my website to be able to survive for a long time and not be eliminated by the search engine, I have to create an extraordinary influence on my website, that is, creating an independent brand that can really affect the industry.
In a site's initial publicity, often are more difficult, especially the impact of the problem, popular point is to lead to the flow of our site, in addition to how to do not affect the user experience, improve the conversion rate of the site, so that the site can make money for us. These are more difficult, and for the brand value of this problem, can not just say, we have to set strategic goals, real to implement, this is the most critical problem.
Today's internet is also based on the provision of free valuable information to let users fondle admiringly, and today's people are more dependent on the Internet. So what is the benefit of information free for the Web? This is a lot of traffic but low-income webmaster team facing the dilemma, in fact, at this time, we can follow the same year Taobao to the free shops to attract shops to settle in, to today's various through train, such as the change in the form of the day cat fees.
It's a bit far above, let's talk about how to give their own website to create a brand, to do a valuable site.
We all know that building a brand is not possible overnight, we need long-term accumulation of users, and let users really love our website or products, so as to achieve a spreading effect. And when we come to a certain industry, we first need to really understand the characteristics of this industry, what is our website theme? What information do we provide to our users? These are the needs of our certification thinking, we must not deliberately please search engine, and a large number of false original, reprinted some articles, Finally make their own website theme is not clear, chaos unbearable, such a site not only let users do not like, the search engine will sooner or later recognize and punish, Take www.vxuyu.com micro-whisper is because early in order to deliberately please Baidu, a large number of collection of other sites reproduced in the picture content, although the early stage is really good rankings, but after the Baidu algorithm once a promotion, now ranked has been destroyed, so each webmaster to want their own site will not be eliminated must understand the theme of their own site, so that around the writing really have Beneficial to the user's article, which is very important.
Today's search is highly valued for the value of the brand, for example, when we search the word "Jingdong Mall", you will find that Baidu will have a direct brand promotion, and the title of the site will appear after the official website characters, from this we can see the search engine for the brand value of the site's favorite degree.
In a small series to do the QQ type of case, I believe that do QQ station friends will know "personality network" "Q Friends Paradise" of these two stations, why small series to examples of these two stations? is because in the QQ station more and more difficult to do, stationmaster everybody shout bitter time, this station's rank, the weight has been improving, And alone from the brand's index, let people surprised. And we do QQ station friends know, formerly like QQ Avatar, QQ personality signature, QQ network name, QQ Group These big words index is hundreds of thousands of, and now has dropped nearly half of the index, is the user does not search these words? In fact, it is not so, but users know the type of QQ site brand station, like a personalized network, Q Friends Paradise, their site directly have these content, and the quality of the content is relatively excellent, so I do not need to search these keywords directly enter their brand name, access to their website to find it. Have you ever thought about that?
Summary: Now the Internet is increasingly bad mix, if you still want to have a piece of the internet, do not blindly to do some garbage site, but to really do a good job of a site, to make their own website brand, so that users deeply remember it, when you reach this level, In fact, your site has been successful. Here today, this article by the game name Net http://www.name2012.com/Webmaster Original, reproduced please indicate the source, thank you!