The world I come, presumably this must be 13 "North drift" of the beginning of the voice

Absrtact: 26 years old 13 have worked with me briefly, in a Kunming company to do SEO, 1.5 before he resolutely North drift, first in Beijing, a SEO company to do seoer and SEO director, and then job-hopping to a well-known brand site to do SEO commissioner. Before the Spring Festival, we are short together, the topic naturally inseparable from

26-Year-old 13 has worked with me for a short time, in Kunming, a company to do SEO, 1.5 before he resolutely "North Drift", first in Beijing, a SEO company to do seoer and SEO director, and then job-hopping to a well-known domestic brand website to do SEO commissioner. Spring Festival before we both short together, the topic naturally inseparable from SEO.

The world I come, presumably this must be 13 "The voice of the beginning of the North drift

Talk about 1.5 "North Drift" SEO experience, 13 regrets the biggest is to broaden the horizons. He said, SEO and network Marketing most pay attention to actual combat experience accumulation. Although the original in Kunming company do SEO when attentively study Zac and other people books-even after work home to look after his nephew; however, due to the lack of contact with the site, the type of a single, a variety of web sites are not unusual emergency handling experience, is entirely armchair--for example, the original company web site virtual host does not support Web site logs, Did not even read the website log.

And in Beijing's first SEO company, within 8 months 13 completed more than 40 Web site optimization, the pressure can be imagined, this also let him learn SEO knowledge has a place-he kept the previous learned the book Knowledge for practice, repeatedly groping, encounter new problems constantly thinking, analysis of data, and user discussion, Ask the experts around you. In this way, not only outstanding performance, at the same time their own SEO skills "Zhimakaihua", self-confidence also unconsciously rising.

13 said, Network marketing (including SEO) is "practice out of the truth", but this does not mean that you do not need to learn from the previous experience-certainly must apply to the teaching and learning, all experience must be verified through their own practice, "do not book as much as the letter"--because he has a solid theoretical foundation, work more carefully, within a few months , he became the first company SEO supervisor.

13 said, before in Kunming, think SEO is ranked, traffic. After Beijing, only gradually know a healthy web site traffic by the search engine traffic, loyal user flow and network to promote the introduction of traffic (that is, the site outside the chain to promote the import of effective traffic, so that a large number of clicks outside the chain not only directly to bring traffic, and only really have SEO effect), must minimize the To allow a variety of sources of web site traffic, the site may be healthy development, SEO can really do a good job.

13 emphasizes that the trend of search engine to brand website is becoming more and more obvious now. Therefore, the SEO consider the flow, conversion rate should also consider the site's long-term flow and conversion rate (site branding strategy), can not just stare at the present volume, keyword ranking floating-not only because of the search engine traffic instability, "people under the eaves, can not bow"; more because search engines only bring potential users first visit, The vast majority of site transactions will ultimately depend on your Web page on the value of users and potential users of your site value recognition (user experience) decision.

Speaking of well-known brand site and small and medium-sized site seo cognitive differences, 13 said, he is well-known brand site to do this six months SEO commissioner, basically in the writing of SEO Planning and Planning Implementation evaluation report, although not directly in the forefront of SEO, but their benefit is not shallow.

He said that the well-known brand sites also pay attention to SEO, but they are not only the pursuit of a hot keyword in a certain industry ranking, it is more in pursuit of search engines on the site keywords (including long tail keyword) system constantly open Xinjiang. To this end, they particularly emphasize as a systematic behavior of the site SEO overall strategy-to emphasize the forward-looking and feasibility of SEO planning, put into operation after the emphasis on the monitoring of SEO planning and Effectiveness Evaluation (extensibility). Special emphasis on data analysis-using data to speak.

Moreover, in the process of SEO, the vast majority of well-known brand sites have made good use of their own search engine weight of the innate advantages of high. For example, they use a large number of high weight two domain name to do the station, which not only to solve the large web site search engine to collect bottlenecks is very effective, but also effectively play the role of high-weighted SEO rankings, the vast majority of long tail keywords into their own website keyword ranking system-especially the original content of Network editing operation is also more standardized mature, so the operational advantages are more prominent.

SEO as the current hot spot, well-known brand site also will not let go

13, for the search engine to brand-oriented web site trends and brand sites to make full use of the inherent advantages of the SEO strategy, small and medium-sized sites should be in-depth industry bottom, from the content of efforts. At the same time actively explore the content to promote the sharing of new ways, supplemented by the necessary SEO means, can really kill a way out.

When it comes to seoer how to make money by SEO skills, 13 said, their duty is honest, not too big ambition, can only make a point of "small money", the former company to pull business colleagues to see his technology is OK, for people also can, will be signed the SEO list to him to do. Plus, the boss would ask him to make some lists, so that the extra income would be enough for rent, meals and daily expenses, and even a little savings. He felt that this does not delay his normal work, not only to practice skills and earn a little "small money" way is very good.

About "Seoer career change", "SEO Extinction" topic, 13 think, at present many SEO basic skills already is the common sense. The key is whether you can take one or several of the most common SEO skills to thoroughly, do a good job, to make their own characteristics, and according to different sites, adapt to take different SEO measures.

But at present many seoer what all know a little, but nothing is fine, and only know seo, such SEO is difficult to have a future. You have to do a line, love a line, really into the heart, can not parrot, first become a narrow field (or a smaller circle) within the experts. Otherwise, "This mountain looks at the mountain High", career change can not really do well.

And, a lot of people are "smart wrong", such as everyone knows the importance of chain promotion, but more people for fear of their own make Han strength, "for the big platform work not please", so absent-minded "hair outside the chain", Pure pursuit of fast and efficient, the result is not up to speed-because the more difficult to get the higher the value of the chain.

13 said, for example, we all know that encyclopedia promotion is very important, but many people do encyclopedia is purely for the chain, but I do every encyclopedia, and constantly seek to promote the object of the bright spot, follow the Baidu Encyclopedia rules to do, "will want to take it, must first." This is very tiring at first, and inefficient, but it has been done so much more efficiently.

13 said, the encyclopedia promotion also must follow "will want to take, must first give" the law

And, with this persistence, you will win the trust of those well-known platforms-at present, I Baidu Encyclopedia editor level 6, the entry rate from the beginning of the 20% to more than 90%, which is also helpful to your site SEO--In my SEO experience, once by creating a series of encyclopedia for the target site, Over a period of time for the site to bring more than 1000 daily average IP. This persistence will certainly lead to a significant increase in your overall professional level.

Speaking of oneself 1.5 to "North Drift" SEO career regret, 13 said, and other "North Drift" as a clan, in addition to hope to earn more money in Beijing, upgrade their professional level outside, they also want to accumulate some industry network resources for their future career development lay the foundation. But because of their current position limitations, it is difficult to reach more companies in the top and well-known experts.

I said: "This is not urgent, a person is only excellent, can really attract good friends, you to Beijing is only 1.5, only 26 years old, German philosopher Spengler said: ' Fate is always young ', those who control many resources of the top and experts in the company from the grassroots, from the young people come.

"In real life, a busy day of flattery, the people on the line are all looking down." Even worse, the objects they are trying to curry with are not necessarily trusting them. And your original company boss, colleagues are very trusting you, this is a good beginning. Long days, big days, slowly, step, you will be able to achieve your goal.