Thinkapp Open the three major import and export opportunities of mobile marketing

Source: Internet
Author: User
Keywords Micro-letter can function

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Today, China's mobile phone users are far more than 500 million, mobile phones have become the first big Internet terminals. 75.6% of mobile internet users use their mobile browsers to get information every day, breed the new demand of enterprise mobile build station; more than 54% of mobile internet users active use of micro-letter, so that enterprises in the use of micro-letter public number has made considerable progress, and the development of micro-credit station and the public interface is also springing up; Brand-owned apps already account for 27%, still in the plan to launch the app also accounted for 21%, which shows: Mobile phone station, micro-letter station, app has become the development of mobile marketing three major entrances, and can provide enterprises with corresponding product services, will also contain unlimited business opportunities.

Traditional network construction companies, in the face of customer mobility needs of the raid, regardless of talent reserves, technology transformation, product development and so on are somewhat confused. The formation of a new team, difficult to recruit, cost increases, development efficiency is not a guarantee. The use of Free Mobile station tools does not provide commercial services at all. The use of Low-cost templates to build a station tool, can not meet customer customization needs, also can not improve the price of services to ensure reasonable profits. Customer demand is changing, today to mobile phone station, tomorrow to micro-letter station, the day after the app, mobile end of the play too much, with each passing day, overwhelmed, how can low-cost, fast online new business?

Based on these market puzzles, the founding team of the new lattice elements began in 2012 to develop a professional-class, highly customizable, High-volume rapid production cell phone station, micro-station, app Mobile portal production tools----Thinkapp. Thinkapp from the beginning of design, that is to consider a series of mobile station the most Avantgarde technical elements: HTML5, Adaptive web Design technology, style diversification, functional components, icon vectorization, smart palette, grid layout, online production tools, App generation, expansion interface, high customization, SaaS operation. These exceptional features ensure that both traditional web-built companies, advertising PR companies, and even individual designers are able to quickly build professional-class exquisite mobile sites and apps without programming.

Using Thinkapp to build a station, regardless of whether the number of templates is sufficient, the layout is diversified, the designer can make countless exquisite templates and with rich style, and then with the Intelligent Color palette tool, a set of templates can change the infinite color; whether the client wants to build a cell phone station, a micro-credit station, or an app, Thinkapp can be well realized; Thinkapp will function component, on the one hand eliminates the complexity which the designer programming, can realize each kind of function directly through the invocation component, on the other hand, unifies the SaaS operation, the function component upgrades unceasingly optimizes, increases, may make the Thinkapp function to be more powerful, satisfies the more customization function demand; Thinkapp will also open a variety of interfaces to solve the problem of synchronizing with the existing PC station data, and solve the problem of docking other systems.

So, how did Thinkapp build the station: first of all, according to Thinkapp design guidance, complete the site page design and layout, combined with the design manuscript, according to the need to achieve the function of selecting the required components, like a puzzle building the entire Web site program, and finally the design of the page, pictures nested into the assembly can be. If the Site page link to the customer's micro-mail menu can achieve the construction of micro-credit station; If the customer needs the appropriate app, just use the tool to automatically generate it. In particular, when the site operations need new features, as long as the original based on the new function module can save the site two times the complexity of development. At the same time, if only the page style for the revision, just redesign the page, functional aspects of the modification of some component parameters can form a new display style, can greatly reduce the revision workload. If you just want to modify the whole station color, it is simpler, as long as the use of Smart color palette tool by simply dragging, you can change the skin for the whole station.

Thinkapp production tools and agency platform will start in June 2014 nationwide survey. A production tool can realize the mobile phone station, micro-credit station commercial production, the agent platform can achieve advance management, product purchase orders, product technology exchange, and interested units and individuals can contact the new grid elements of the application platform for trial. A signed agent will enjoy a more favorable agent policy, and such as the public test platform to put forward valuable advice, will enjoy a certain agent reward return points. Thinkapp Two is scheduled to be launched in September 2014, two-phase production tools to generate iOS, Android app, so that the value of the product significantly increased, the agent partner's profit space will be greater.

  

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New lattice element (www.nowthinkgo.com) was established in Beijing in 2013 and is a member unit of the MADC project of China Educational Television and the Zhongguancun Mobile Internet Industry Alliance. Core members are from the domestic front-line well-known enterprise information services, mobile construction stations, app development and other cutting-edge manufacturers. New lattice element focus on technology development, product operation, to serve the majority of agents as the core objectives, hope in the mobile internet blue Sea, with the vast number of partners to move to the other side of the Mobile information!

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