Third party payment industry integration Dark War

China's pay Clearing Association was formally established in Beijing. Association to recruit a total of 164 institutions to join, in addition to the financial industry for many years in the banking sector representatives, the domestic third-party payment business giants such as Alipay, fast money, tenpay, remit the world and other enterprises are in the Executive Director of the unit.

The industry's "certainty" of the first batch of Third-party payment licences has not been issued in the same period. A number of paying executives confirmed that the pre-regulatory notice had hinted that the first payment licences would be issued at the association's inaugural meeting, but the real timetable for the issuance of the licences was still a mystery at a moment before the meeting, when the company was notified of the change.

According to the previous central bank request, September 1 this year, third party payment enterprises must be licensed to operate. This regulation also makes the third party in the market over the past year has been around the central bank's rules of the game to improve operations, in order to seek to survive or expand the opportunity. "The next three months will continue to suffer." ”

Third party payment licence dystocia

Since last June, the central bank promulgated the "non-financial institutions to pay services management measures" (hereinafter referred to as Order 2nd), the first batch of licences issued time has been a market concern. The initial issuance of the time is speculated in late April this year, based mainly on third-party payment enterprises to submit materials, the first quarter can be completed, after the issuance of licences, leaving ample time for enterprises to consolidate mergers.

Since last December, the central bank has also publicized Third-party payment licence declaration Enterprises, which has expanded from the original 17 to the current 32. However, the issue of licences is still unknown. Last week's news that the Clearing society was about to open a meeting again sparked speculation, and a number of third-party paying executives confirmed that they were "in order to be licensed". But before the September deadline, the central bank seemed accustomed to playing similar "cat and mouse" games with businesses several times.

Liu, deputy governor of the central bank, said in a media interview after the meeting, "(third party payment) licences will soon be issued, there will be an activity ceremony, the first batch of licences mainly concentrated in the paid enterprises have been publicized, there is no limit on the number of licences issued."

"The only thing we can do is wait." "An unnamed third party payment business director told Nanfang Daily on the phone that the company it belonged to was believed to be" impossible. ”

As the central bank-led professional association of Electronic Payment industry, the establishment of the Pay Clearing Association is certainly a precursor to the payment of licences issued. Quick Money CEO Guoguang told reporters that the association was established to reflect the industry executives on the payment system's active guidance. "To make our electronic payment from the original enterprise discrete operation into the whole industry joint development model, the State recognized electronic payment as an industry formation, is conducive to the payment industry to expand the scale, health, sustainable, standardized development." ”

Association set up to accelerate the integration shuffle

Once a third party pays the first batch of licences, it announces the death penalty of a third party who has not been licensed to pay the enterprise. For large third party paying companies such as Alipay and fast money, it is widely accepted that these companies ' licences seem to be nail. And some small and medium sized enterprises, which are far apart from the leading companies in the capital and enterprise scale, are still trying to find the backers as far as possible before the licence is issued.

The issuance of licences has also been widely regarded as a symbol of the collation and shuffling of third party payment industries. Eric analysts pointed out that after the issuance of licences, more operators will join the development of the payment industry, not only Sina and Jingdong Mall and other Internet companies, but also including the hundred and HNA and other traditional industries giants. In addition, the trend towards an accelerated entry into the payment industry at the capital level will be more pronounced, with industry-leading pay companies buying small-paying firms, paying companies licensed by giant companies, and huge capital injections into payments industries.

Just last week, the Shanghai Hundred Union Group's joint-China OK Card, Jingdong Mall, Shanghai Farming and other businesses have announced the termination of cooperation with third-party payment enterprises, and built the payment platform. The experts believe that the third party payment industry, the game gradually white-hot, the first batch of licences issued or will rewrite the future market pattern.

Nanfang Daily reporter wears a remote

What do you do when you get a license? ”

Despite the "wool" of third-party payment licences, the industry generally believes that there is little chance of upset. Or, "There must be", at least the mainstream of the market has invested huge sums of money and occupy the corresponding market of third-party payment enterprises should definitely not get the license. Earlier, a third party paid business executives even publicly disclosed that "central bank publicity of 32 Third-party payment licence to declare enterprises will be fully licensed." ”

The key is to get the license. Analysys International analysts believe that entering the industry market will be a new opportunity to promote the two growth of the third party electronic payment industry and deepen the development of the business model, and it is expected to bring more profit space to the third party payers, and the value-added financial service which runs through the whole industry chain is expected to become the next hot spot in the market.

Can obtain the central bank affirmation, takes the lead to apply to pay the license is certainly happy, but, the payment license is only the electronic payment market basic admittance condition, the future competition lies in each enterprise to the market demand quick response and the accurate grasp. How to adapt to market demand, and constantly introduce the market trend of the payment products, will also become the early payment license of the major enterprises next to face the outstanding problems.