Third party payment new market pattern emerges

Sadie consultant "China's third party payment Industry Development Research Report (2013)" was released in Beijing recently. The report points out that the third party payment is an important part of the modern financial service industry, and it is a new industry of new technology, business mode and model, and has broad market demand prospect.

At present, China's third-party payment industry has entered a new stage, online and offline market is through mobile technology, O2O and other forms of continuous integration. In the process, China's third-party payment industry has a lot of new development characteristics and important market changes, these changes will have a far-reaching impact on the future development of the industry. Therefore, it is of great value and significance to understand the development of the third party payment industry in China by scanning the Chinese third party payment industry from the perspective of Panorama and combing the development status and context of the major market segments in detail.

Sadie Consultants by virtue of their own in the industry resources, information technology and data channels and other competitive advantages, for the Chinese third-party payment industry as a whole market and bank card receipts and other offline payment market for the detailed research, and in the market size, enterprise pattern and so on to make a new comb and a lot of updates for the government, enterprises, Research institutions to understand the Chinese third-party payment industry, to grasp the development trend of the industry to provide decision-making basis.

In the third party payment industry, bank card receipts and internet payment is the highest transaction size of the two major categories of business; Prepaid card distribution and acceptance of the local business, business scope involving the whole country accounted for all prepaid card issuing and processing enterprises one-fifth; Mobile phone payment business scale is still in the development period, The current size of transactions in the third party payment area is relatively small.

From the level of the third party payment enterprises in China, 2012 UnionPay business with 45.9% market share leading the enterprises, Alipay by virtue of its absolute advantage in the Internet payment field followed by the world, communications payments, Tenpay respectively occupy the third party payment industry comprehensive third, four, fifth position.

Bank card receipts market keeps growing fast

With the continuous development of the third party payment industry, some comprehensive payment enterprises have not satisfied the existing business, from line to line to start the whole business layout.

Among all kinds of offline payment methods, POS is the most important payment method in all offline payment means, and the bank card receipt market is a key offline payment market, which has been paid more attention by the third party.

With the diversification of prepaid card issuers, payment companies, data processors, network companies and other types of prepaid card participation in the main body has gradually increased, prepaid card has gradually become an industrial system. The rapid expansion of prepaid card issuance and use, the extension of its use, and the continuous innovation of its function have increased the impact on society and economy.

BEIJING, Shanghai and other place early start, the participants are numerous, the competition is also the most intense, has formed the individual influential dominant brand in the whole country. 2012 in the national multi-purpose prepaid card market, the joint China OK and the letter of the national Multi-Purpose Prepaid card Enterprises ranked top two, smart, HNA-prone, Accor e card and one card will be ranked in the industry three to six.