The smartphone-led mobile internet has been around for seven years since the 07 iphone launch, a lot of people and money have been voted in, not survive much, grow into a giant less, the PC era Giants struggled after the mobile internet era is still mixed well, see bat Three, Tencent has obvious advantages. And why?
My answer is, because mobile phones are inherently used to communicate with people.
There is such a saying that internet companies can be broadly divided into the following categories:
Connecting people and information: Search engine companies, such as Google and Baidu
Connect people to people: social classes like Tencent and Facebook
Connecting people and goods: electric business, such as Ali and Amazon
BAT is divided into three categories, each in the field is very awe-inspiring, there is mutual attack, but infiltration into the core area is difficult.
The most original change in the PC's smartphone conversion was the device itself. The PC is first for work and production preparation, is a productivity priority equipment, after adding a lot of entertainment elements, but the core will not change, most people can not leave the PC, because the work needs, on the PC consumption time, the most important part is also in the work.
Similarly, mobile phones are the first to communicate and connect with others, mobile phones, Nokia, or the iphone, you can not leave the phone, the most likely because you are afraid of contact with others or vice versa, fear of disconnection with the world.
Smartphones add to what many traditional phones do not have, more like a portable computing terminal, but the original core is not wiped out. Now, many smartphone users don't use phones or text messages, but they spend a lot of time on IM or other social tools, doing the same thing: contacting others.
Therefore, in the transformation of the equipment issued by the change, connecting people and Internet companies will have more advantages, not only Tencent, in recent years, other IM companies are also fire all over the world.
Why doesn't Facebook seem to have stepped in this transition? Guess one, probably because it does not IM, and the phone is naturally suitable for IM.
As for how the initial characteristics of the device affect future development, I thought of an example when discussing with Yao. Now a lot of people do smart TV, my judgment is the original entertainment and family elements of television, decided on the television is not suitable for reading, ordinary chat and social (family communication can). In fact, we thought about it and couldn't think of a product that abandoned its original features in later development.
The changes in equipment are very important, what will the next generation of devices be? By then, who will be able to seize the opportunity? Let's take an irresponsible guess.
As the next generation of large-scale universal computing equipment, it needs to meet these conditions:
Can be more perfect to solve problems existing equipment can not solve
This kind of problem needs to be universal, everyone will encounter,
After solving such problems, people will have a strong reliance on this device and viscous
As I am now mainly looking at new hardware and virtual currency, holding the hammer in the eyes of nature is everywhere nails. I predict that a progressive version of the Google Glass, may be the next generation of equipment, let's call it iglass.
Iglass's core competency is understanding of you, not just your digital and physical information and status, but also your contact data with the outside world, which can record and "understand", and then take the initiative to help you in all aspects of your life, like a perfect robot secretary.
Compared with the current computing equipment, Iglass is always on standby, independent judgment and at the right time to take the initiative to help you, human-computer interaction and now completely flip over. Now you want to eat, open the phone to check the restaurant, order the meal; by then, Iglass will have helped you book three of your favorite restaurants before you get hungry, you just have to decide which one to go to, and don't worry about anything else. If you have a choice of difficulty, Iglass will also give the best solution, "go, eat the middle eight floor." ”
Iglass is a prototype, now Google is the software side of the rough, equipped with Android Wear Moto 360 also have a bit of a little.
Of course it's just a little bit. There are really a lot of problems to be solved, simply list a few:
Battery, power, storage, and networking.
Deep learning ability determines whether this device can naturally capture all the information around you through various sensors and analyze and understand it.
Sensors, the development of a depth camera may be one of the keys to determining whether the device can look at the world like a human eye.
In contrast to the three conditions listed above, you will find that the Iglass fits perfectly. It is already very close to the concept of "human external brain", but there is no risk of the other, with the PC, mobile phone positioning is in fact the same, that is, through computing equipment to help people in the modern society better life.
Suppose I guessed, what kind of company would have an advantage in the Iglass era?
Connecting people with self?