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Here today, I am not here to share technology or to talk to novices. Just engaged in this industry for nearly 3 years, a number of personal views and feelings. So decided to write down these and everyone's words, reader right when a pastime, do not like to spray, go out right red "X". For many in the SEO confused novice, I think you should be able to read, the length may be slightly longer, but I believe that after reading will be harvested.
I would like to say, as a veteran seoer, or senior seoer, then I believe you also must have experienced from the novice's ignorant, thirst for knowledge if now familiar with the process of experience. In every day of busy and progress, whether you have a moment to stop, look back to see the ups and downs. Reflect on the detours, whether you still remember the first trip to the ideal and ambition. and whether in the pressure and honed under, still still to SEO so persistent pursuit, adhere to ...
First of all, SEO this industry in recent years the development of the situation bar.
In today's global information Age, the power and influence of the network cannot be neglected. It is the rapid development of the network and its incomparable ability to cover. Make the demand for network talents increasing, and SEO can be said to be the product of the emergence. Relative to programmers, design, network editing, network management ... And so on these need a certain technical content of the job, seo its low threshold is also making it more and more widely one of the reasons. It is precisely because of its low requirements, at the technical level there is no very standardized things to restrain and assess. resulting in more and more people into the industry, but also led to the industry level is mixed, mixed. This is the current situation of SEO industry. As for how a cohabitation, I will use my personal experience to tell you.
Need to explain is that the threshold of SEO is very low, but does not mean that it does not have a threshold, does not mean that it does not have the technical content, is not hair article, hair outside the chain is SEO, do not know, please do not impostors.
Here are some things that I see around me.
Always hear friends around or some people ask: "I heard that SEO is very simple, take me in to do it." Often such a crowd, I believe we can outline their situation: they have no skills, professional learning is not fine. In the community is not tenable, physical life too tired, technical life is not, chores too dirty, do the hands and shame wages less. Such people, I met a lot, they are mostly their own professional do not go on, and can not think of other outlets, they want to settle down in the network. I said first, such people, even into this industry, there will be no progress and improvement, because he is not a love of SEO, is not to pursue SEO, they just come to find mouth food. Just to be able to continue to mix his days. I have such a person around, is my friend's friend. He was a major in communication equipment, and did not do it for a year. Too tired to be underpaid. Every day to talk about his ideal ambition, every day to say others overqualified, let him wasted. So through the chat with my friends, to understand the SEO industry, then let my friend put him into the company.
Later, friends and I spit out the bitterness, that is to enter the company, he every day is on the Internet, see novels, see video. Play soy sauce, the day passed, neither enthusiasm for work, nor the initiative to learn this knowledge. The whole mix eats and dies. Friends due to sensibilities, inconvenient to say, also can not say let him leave Ah, no way, every day with his work to do. I said to my friend, he did not even have his own choice of professional to do a good job, how can there be enthusiasm to learn other things? There is a saying very well, do a line to love a line, since you do not love it, why do you deal with it every day?
There is another thing that happened to me, when the company out of a new station, need to recruit a SEO, two days later, a girl, was arranged to sit next to me, our Department director let me take her point. It's not long before you say it. A little rusty. I readily consented. It is a pleasure to have new colleagues after all. But the next thing that happened, I was very confused, through a few days of contact, I found a very serious problem-that is not at all as our supervisor said to me, a little rusty. But she basically doesn't know anything. It can be said that in addition to typing, other basic Greek.
I asked her if she had done some internet work before. She told me that I was responsible for what? She said, Taobao customer service. I was speechless by what she said. Taobao customer service? I was really surprised at the time, but what made me wonder was how she got through the interview. And is the interview of SEO, if the job interview is editor, outside the chain Commissioner and so on, I can understand. Is the threshold of SEO so low as long as it can be typed on the line? Of course, such a question I just put in my heart, she is my colleague, I will gladly accept her. Don't know nothing terrible, you can learn.
So, I am not unfriendly to her because of those factors, instead, I spend a lot of time every day teaching her to answer all her questions. From the initial most simple to create a variety of platform accounts, Baidu Search command, the use of various SEO tools. To later the meaning of SEO understanding, methods, channels and Baidu bid, build stations and so on a series of things she will not. I explained it all to her. It must be admitted that the girl is quite studious. If you don't understand anything, you'll ask me. But she's just asking why? is to know the reason why. She asked anything, but only a little, and no interest. I am also very puzzled about this, but after all, she does not understand anything, I thought later can slowly give her meticulous things. But to my surprise, just after she worked 2 months, one morning, she suddenly told me on QQ, she will resign again, I say what? She said no, because she wanted to go to a big company as SEO supervisor. I said, congratulations. I wish you a good day. Then she said, I see you all, you go with me, I talked to that company, and set up a 20-person SEO team. I'll let you manage them. I'm going to pay my salary, and I'm definitely taller than you are now.
To tell the truth, I saw her those words, I did not intend to blow her, just tell her, I know talents, I am afraid of the trust, euphemism refused her kindness. Then she told me about it, and I declined. Maybe half a month, she's really gone. Never again. If she is likely to see this article of mine, I would like to say to her, people most bogey ambitious, unrealistic. Do everything on your feet. SEO is not as simple as you think, please in your self-righteous time, do not insult the industry everywhere. Cause enterprises to the vast number of SEO misunderstanding.
Another time, it was after I did 2 years of SEO, a change of job, to a medical unit interview, I was greeted by a look like my age, he claimed to be the head of the hospital network department, I saw him, think he so young to be competent in charge of the job, must be very powerful, suddenly I have a feeling of admiration. However, when he opened his mouth, I knew I was wrong. He told me that he had just graduated six months, did six months of SEO, or self-study, the hospital's website has always been his responsibility. Now the staff expansion, I hope someone to take over the site, and then he put their hospital site to me to see, let me analyze the specific situation of the site and how to optimize the promotion. I looked at the general, the site can only be described with a pulpy. Whether from the structure or content or visual effects, give me a sense of a yellow site. The point is, I also saw a lot of pages being hung up black chain. At that time because is an interview, I am afraid to say too much of his face so, so still try to tactfully in the statement. I probably said some questions, he a thoughtful look, and then said, well, I understand, you said are some basic problems, you still stay in the initial stage of SEO ... Then all kinds of B words, say what follow me, I can cultivate you and so on, the whole process I was quietly listening, neither retort nor argue with him. When he finished, he asked me if I had any intention of doing it with him. I just smiled, stood up and told him that your hospital network performance should be 0? Turn around and walk away ... To tell you the truth, now think I admire myself for not having started to smoke him. Clearly there is nothing to understand, but also hard to install. Why not? You have been fooled by the leadership because they don't understand. It is an advantage to be shameless to such a person.
Read the above 3 stories of friends, novice SEO, as well as want to enter the SEO industry graduates, job-changing students. I just sincerely hope that you all recognize some truth:
First: Please treat your every job seriously, please love your choice of work. No matter what you do, please do not underestimate it, or neglect it, please do not treat it as you eat die, seek refuge harbor. Because you choose it, it is your current pursuit. To believe in yourself, as long as the serious treatment, you will always have something to gain.
Second: Please must be down-to-earth, pragmatic attitude into every industry to go. SEO is a very esoteric technology and theoretical knowledge, it is worth your deep research and pursuit.
Third: Do not understand what is not terrible, terrible is to understand a little fur began to self-righteous, supercilious. A person's attitude determines the achievement of a lifetime.
Perhaps as a budding in this industry, this kind of rhetoric is a little rhetorical, but I realize that these are my experience in the past 3 years, I do not dare to say how good I am in my work, how high wages, the conditions are how superior. But I understand: "Life is long, the attitude is very important." The salary status is second, and no one can be sure that he is engaged in an industry all his life. Technology is a little bit of learning, experience is also slowly accumulate points, if you are willing to endure hardship, if you work hard enough. Believe that on the road of SEO, you must be promising. ”
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