Thoughts on the suing Thousand Oak in Happy Net title protection of domain name

May 20, a source said, happy Net (kaixin001.com) formally to the Beijing Second Intermediate People's Court, sued Thousand Oak Interactive Network unfair competition, and asked the Thousand oak to stop using approximate website name, and public apology.

KAIXIN001 related responsible person to Sohu it confirmed the news of the indictment of thousands of rubber, at the same time, the Director also said that it is now inconvenient to comment on the prosecution. Sohu It calls Thousand Oak Interactive CEO Chen a boat, but its telephone no answer.

One, kaixin001 sue Thousand oak happy Net unfair competition truth

It is reported that, happy net in the complaint, said, Thousand Oak in the website name, the network domain name main part, the website service function, the service object, the service content all and the happy net basically same, moreover, its homepage design style also and happy net very similar, this practice already constituted the unfair competition.

Before, there is news that the September 2008 Thousand Oak had to buy happy net failed. October 2008, the Thousand Oak snapped up to obtain kaixin.com domain name, and operation also called "Happy Net" website.

CNNIC deputy director Liuzhijiang in the interview with Sohu it said, kaixin001 Domain name Protection awareness is not enough, leading to the Thousand oak grab domain name, this is the normal business competition behavior, he also reminded enterprises should establish domain name protection consciousness, domain name as their own important assets and resources.

Second, kaixin001 to sue Thousand Oak

This has to cause us to ponder, some customers are still able to register to the free domain name proud, linkage world leaders strongly advocated: if the customer really want to do the station, do not use free domain name, but also timely registration of their favorite and the development prospects of the domain name, because you like the domain name resources are limited, the development prospects of the domain name is a handful, Do not waste in vain, the domain name expires is to be renewed in a timely manner, otherwise, the domain name expired, and others have been registered, and finally forced to change the domain name, many years of hard to fight the end of a empty, regret all too late.

After registering the domain name, many companies think everything is all right, can sit back and relax, this is a potential mistake that many enterprises make easily. kaixin001 Sue Thousand Oak net unfair competition this matter is because domain name problem caused by the dispute, to a large extent, is kaixin001 domain name protection consciousness is not strong.
　
Iii. ways to protect your domain name wealth

Linkage World (www.72e.net) as an established network service provider, is a four-star domain name registration service agencies, in how to protect their domain name wealth issues put forward the following recommendations:

1, in reality, the enterprise's variant domain name is being registered is very common. The company's correct approach is to register every variant that can be imagined, this includes print errors, single complex numbers,. com,. NET,. com.cn,. cn,. org,. cc,. US,. TW, Hanyu Pinyin and other registered domain names and local domains may be protected for registration to prevent unnecessary disputes in the future.

2, as far as possible to register with the company's domain name, easily caused by ambiguous names, may be controversial domain name may be registered, after all, spend a very small price, can prevent others loopholes. To put forward the point is that China has joined the WTO, for those who are prepared to engage in international trade, it is best to register the trade in the country's domain name, such as Jp,uk, CA and so on, in addition to the company's Chinese domain name registration.

3, the existing product name and new development of products may also be protective registration. Safekeeping, this is true of the son brand.

4, timely renewal of the domain name, lest the domain name has been registered due to the failure to renew the money in time, it is worth referring to the example is Lenovo spend a huge sum of construction failed fm365.com, and then unexpectedly because the domain name expired did not renew and was registered, it is to people to laugh and cry.

5, the most important point is to protect the domain name to form an executable enterprise system, implementation of the people, so as to truly avoid the domain name was registered tragedy. If the name of the company is registered by other companies, the two sides may, through consultation, use the economic compensation method to obtain the title of the domain name. If the two sides do not negotiate, the company should actively take the domain name is registered after the remedial measures, through legal means to resolve domain name disputes. The current domain name policy has increased the protection of well-known trademarks. Even if two companies are in two different areas, but when the trademark owner sues the domain name party, the company still can use the trademark as the lawsuit domain name owner's strong evidence, thus may obtain the domain name by the legal way the ownership.

Iv. How to select a domain name registrar

The five points mentioned above are the most basic ways to protect domain names, however, the choice of domain name registrar can not be ignored is: must make clear that the service provider can provide you with the relevant domain name management permissions, many domain registrars do not provide customers with administrative rights, some even provided the administrative authority, but the function is not complete , for example, not to provide customers with two domain names, not to provide customers with CNAME operation Power, not to provide customers with DNS operating rights, and so on, when customers need, they will charge.

So, we still hope you can register the domain name here in the linkage world, not only they provide you with not only a top-level domain name, more importantly, his convenience: have all the domain name management rights, free support pan domain name function, arbitrarily modify domain name contact information, domain name free to turn out, arbitrary alias URL forwarding/ Sub-domain name, the National initiative intelligent Domain name resolution, DNS round-robin to achieve load balance.

As the Internet's unique resources, a new starting point to remind enterprises, to protect their own Internet brand identity, so as not to cause unnecessary losses.