Thoughts on the writing of title and meta

Absrtact: Remember just start to learn SEO, contact is the title and meta writing, then spent a lot of time, online collection of the argument, but did not form their own opinion, then optimize the site more, slowly formed their own ideas, the following

Remember when you first started learning SEO, contact is the title and meta of the writing, then spent a lot of time in the online collection of the argument, but did not form their own views, and then optimize the site more, slowly formed their own ideas, below I will share with you:

1. The title

I remember before I wrote an article: SEO strategy liyingwaige, talking about is how to use the external anchor text and internal keyword settings to form a spider's crawling path. The title is one of the most critical factors, is the "outside" and "Li" the combination of bridges. Cause I will not say more, the following I said to pay attention to the problem:

A, the title must contain the need to optimize the keyword, and the first keyword can be appropriate to repeat, for example: www.hopelcd.com this station, "LCD module" is the primary keyword, in the title repeat two times, of course, to pay attention to natural appearance.

B, the primary keyword must first appear, the following keywords can be optimized in accordance with the principle of decreasing the importance of the arrangement.

C, about the separator, personal feeling regardless of the use of "," "-" "_" or "|", the difference is not small, to note that the title is addressed to users, if all the list of keywords, is not too friendly, the best way is to be able to both, both beautiful and not affect the effect of SEO, smart you, Should know how to do it?

D, the number of titles control in 30 words or so, more than the search engine will not show.

2, the key words (keywords) of the wording

The status of the key words has been increasingly weak, the main reason is that SE has changed the importance of keywords, because the keywords can completely deviate from the content of the page, resulting in "keyword deception" phenomenon, so, keywords the best way to do is the list of keywords, And with half a corner of the "," segmentation, after all, the keyword has always better than No.

3. Description (description)

Description is also a critical part of it, after all, it is shown in search engine primer to crawl your page under the title of the lower content, to write a description must be noted:

A, if it is the first page, the first character should appear is your site name, because the title you may ignore your site name, here can be a good remedy, whether it is SE or users, can identify the site's sponsor.

B, the description to echo the keyword, the proposed description should be written in a popular language to concatenate keywords, and important keywords can be repeated many times. As to how many times to repeat, Emmar's advice is: folklore.

C, search engine will display the description of the first about 80 characters, so the words described is best to be able to close with this number.

Well, for the time being to write so much, the summary of the above is based on personal optimization experience, if you have different opinions, welcome to discuss, Enterprise Station SEO Research QQ Group: 84438825

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Emmar written on May 10, 2010