Thousand Yuan machine to seek new breakthrough Lenovo mobile phone look forward to achieving new glories

Thousand Yuan machine to seek new breakthrough Lenovo mobile phone looking forward to achieve new brilliance (TECHWEB) techweb/tea mushroom Look at the current global smartphone market is a colorful. Not only the traditional handset manufacturers add enough horsepower to seize the market share, the major Internet companies have tried the field of water mobile phones, the value of smartphones can be seen. In the smoke of the battlefield, the survival of the road is fundamental, a little careless take the wrong step may be lost business opportunities, resulting in the overall loss. Motorola, Nokia, BlackBerry, three companies have been brilliant we see, and today's decline has become an up-and-comer textbook. Because did not seize the business opportunity of smart phone, brilliant can become history, thus, adapt to the Times, innovation is the survival of mobile phone manufacturers. According to the latest data released by foreign research institutions, the global smartphone shipments will reach 1.8 billion by 2017, accounting for 82% of the entire mobile phone market. In fact, in the third quarter of 2013, Global mobile phone shipments have reached 455 million, of which smartphone shipments grew 46%, accounting for the total number of Q3 55%. Meanwhile, the booming smartphone market in China has contributed significantly to the global rise in smartphone shipments. According to the latest data from the Market research institute Gartner, Lenovo Group in the third quarter of this year to nearly 13 million shipments, jumped into the world's third-largest expert machine manufacturers. From the above data, we can see that Lenovo is not only the world leader in the PC market, in the field of smartphones is also gradually rising, the trend to catch up with the PC side. However, in recent years, the PC market growth has slowed sharply, showing a weak state. Meanwhile, there has been an explosion in the smartphone market. See the internet trend is gradually turning to the end of the mobile interconnection, Lenovo is also stepping up the pace of the layout. By the amount of profit known, over the past few years, Lenovo has adopted a "take-to-profit" strategy, through the introduction of different types of products for different market segments, and extensive cooperation with the three major operators to obtain rapid growth in shipments, which with operators of the thousand-dollar model of the most prominent sales. It can be said that in the open smartphone market, Lenovo adopted the "local conditions" strategy effectively for the future development of the smart machine area paved the way. Opening the market is only the first step, then the next is to maintain a good market and seek new breakthroughs. From the data above, it can be seen that the "volume of profit" The association played very beautiful, then the next step is to seek a breakthrough. Layout positioning since the second half of this year, Lenovo has launched a variety of high-end models, which, for mobile users of the introduction of high-end custom machine Lenovo s898t not only become Lenovo into the high-end field of the representative, but also means that with China Mobile cooperation has risen a level. The product positioning in the high-end mobile users at the level, not only to fill the gap in this field, the vast number of mobile users to take the value of the choice. Look at the market today, the same configuration of high-end mobile phones, the price of 4,000 or 5,000 yuan, and operators to cooperate with the preferentialPackage is also very limited, can not meet the mobile users a variety of needs. Lenovo S898t from the price of reasonable positioning, in addition to China Mobile for Lenovo S898T developed nearly 20-document contract plan, rich packages fully meet the different mobile users of the differentiated needs. To cater to users, we see Lenovo in the product positioning has a new breakthrough. At the same time for the future cooperation with operators to provide a new idea: The breakthrough in the high-end market. And the real breakthrough, not only in the position up and down the kung fu, the same product itself to achieve excellence, fully embodies the value and sincerity. Also with Lenovo S898t as an example, in order to meet the needs of high-end mobile users, and strive to beauty. 13 million pixel improves picture quality. 5.3-inch HD HD Large screen, resolution to achieve the 1280*720,ogs touch screen to bring accurate and smooth touch experience. Equipped with 1.5GHz four high performance processor. More is the industry-leading innovative intelligent body sensing technology, bringing a new intelligent interactive experience, and so on, these are with the mobile high-end users of the use of the habit of clever combination, fully meet the needs of users. Lenovo Intelligent products with the high end, benefiting from the increasingly sophisticated technology, and operators more and more closely with the operator, customer service more and more in place, and these factors will in turn help product sales, accelerate Lenovo layout in high-end intelligent products. It can be foreseen that Lenovo's future mobile phone business in the development of ideas will be the sea and the tactical shift to boutique routes, when the transformation of success, Lenovo Smart Machine products will be as successful as the PC.