Thousand Oak Interactive Group launched a buy site called "glutinous rice Net", its claim to be the first in China to achieve mobile Internet applications related to group buying site.
Similar to other group buying sites, glutinous rice network positioning in the "Local Quality guide to life." Only recently launched the Beijing Channel, but also 1 days to launch a local group buying products business. The content of consumption roughly includes restaurant, KTV, SPA, bar, hairdressing shop, yoga Hall, movie city and so on, the user can land by mobile phone anytime and anywhere.
And the sticky rice net background statistic system can provide the merchant a series of marketing reference data, such as the product is browsed and share the number of people, the final turnover, in what time each day how many person enters the shop to consume and so on.
Oak Interactive Group Vice President, glutinous Rice Network director Shenboyang said that the site positioning in the high-end crowd, will rely on the group's Renren, MOP network of media resources, through the cooperation with merchants, will be the sticky rice online information to users.
Chen, Chairman and CEO of Oak Interactive Group, said that the group purchase platform will rely on the advantages of social networking E-commerce to try.
Thousand Oak official declared: "In order to make the number of group buying as soon as possible, netizens have started to use SNS in the circle of friends to pass group buy discount information." Group buying sites are largely dependent on social networking sites. The sticky rice network will be combined with the use of Oak's SNS website, in order to lead the social e-business. ”
Tencent Technology Login glutinous Rice Network, found that users in the glutinous rice network to buy time, can be used for Renren's account directly login. And in Renren Search bar input "group buy" will also appear in the Sticky rice Web page display, but in the home of Renren is no sticky rice net link entrance.
It is understood that the future, glutinous rice network will be in Shanghai, Guangzhou, Shenzhen and other more than 20 regions successively out.
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