Three basic elements of website soft text promotion

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SEO optimization in the site outside the chain promotion, soft text promotion is one of the best way. There is an idiom-"long history", good soft wen can play this effect, try to think about, a topic contains the key words of excellent soft, carry out effective dissemination, and by the search engine included words, users as long as the search engine input related keywords, then, very likely to be able to search this soft wen, And it's not limited by time. Update an article, two years or even longer time, this blog is still pure in, as long as the user needs, input keywords and soft text title or infinity, then can find this soft wen, so soft wen can play a long-term role, This is the biggest advantage of soft text promotion, so, the webmaster needs to have a certain ability to write, at least, the site every month to maintain 2-3 soft article update.

In the era of information explosion, writing a soft article is not an easy thing, but as long as the long-term adherence to write, cumulative, will always see the effect. So, to write a soft wen, is not too difficult things, such as a good title soft Wen even if the success of half, then, the website software to promote the need to have three elements?

First of all, we must pay attention to the title of soft text. Considering the simple title is difficult to get the good impression of the search engine, so the title should be in the form of the discussion to remain within 20 words, the use of simple words, so that users can read the article discussed in the content. In addition, the title must contain the keyword, because as a soft text, most of it is to elaborate on a product selling point, so, must be the product of the key words of organic ingenious integration, at the same time, to prevent soft text title and other soft Wen "crash", in the idea of a good soft text title, the best Baidu, so you can see if there is a car crash , you can also see what the same title of the desirable place, for reference, more consistent with the user's search habits. At the same time, soft Wen must have a certain tendency, Blunt said, soft text title to have and user interest-related words, "only need, only to buy and sell", soft wen is not used to flaunt literary talent, so, how to disguise the soft text to achieve its commercial value, users want to understand is related to their own interests, rather than romantic things, Therefore, the soft text title must have some kind of interest tendency!

The second element, soft text content respects the user experience. User experience is a subjective feeling, so it is difficult to capture, therefore, the objective description as far as possible the tone of the third party, do not tell the user how to do, also do not overdo how to modify the product how good, so that the feelings of direct disclosure, it is easy to arouse the reader's disgust, the best way, in the description of the good camouflage, For example, in the genre of journalism, good at borrowing at the time of hot events, extended products, because a lot of users take place in the purchase behavior, because of the specific circumstances of the time, for example, passionate people are more concerned about the opposite sex products, just do mom's women care for infants and children's goods ... If there is no good hot spot as a starting point, then step back, on the basis of the trend of the industry to discuss this soft article, the general user to buy products, the product's pros and cons generally have an intuitive understanding, with a professional view of the product description, and highlight its superior to other types of products, so more convincing; There is a more effective way to discuss the content of soft text, is to stand on the user's point of view to write Soft Wen, from the point of life, but, because the user experience is an elusive subjective feeling, soft writing rich taste of life, and most of the soft wen because of the user's reading habits, all in the Chiba word, Want to use a short space to users feel, product features are gathered together, is not an easy thing, so that the experience of soft wen most effective is the most difficult to write!

The third element, the soft text elaborated the argument to be repeatedly said. There is such a fable, that is, there is a saying that you are a fool, well, you'll be in a huff, but soon someone will say you're a fool, and then you'll start to wonder if there's something wrong with you, and when the tenth person says you're a fool, basically the spirit will fall to the brink. So, when we explain the advantages of a product, do not think that a soft article is finished, a sensation of the national Hot news, its prescription generally not more than half a month, will soon be replaced by other hot spots. Even if it is again excellent soft wen also difficult to 10 general soft article effect, so, in the soft writing, on the product's selling point, if not repeatedly said, repeat, is not to be firmly remembered by the user.

Writing about Web site soft text, there are a lot of places to pay attention to, skilled use of soft writing skills is in the practice of a little groping out, the last point to remind webmaster friends, a soft writing finished, to get a forum or other sites to do promotion, generally leave the link address of the site, This address is best not to be the home page, but directly to the relevant products within the page, so that users in the first time to find related products, save the user's time, will undoubtedly increase the user's goodwill, more can play the role of soft, a successful soft wen is not good or bad, but whether the attention to detail, Especially to the user to bring a wonderful feeling! Camel Clothing flagship store: http://www.luotfs.com/first A5, reprint please keep the link!