Three "countries" full, who and the streets?

Three countries, said is the set-top box, TV bar, smart phone, such as the daily life of the common things. Now the internet is pounding the television industry, a large number of Internet companies enter, product shape and quality is uneven, the original shape is different, the user's point of view and the frequency of use is also changing. At the same time, user behavior is also changing. Set-top box, TV bar, and other smart TV front-end products continue to emerge, and smart TV new products are constantly updated.

Now that the set-top box is not a traditional cable TV set-top box, but the internet TV set-top box, there are many such internet TV set-top box video box, millet box, and Ali is about to launch the box products, these products are to help people realize in the big screen watching TV dramas and graphics Make the non intelligent TV set intelligent. Le view in the content of the advantages, and millet box is rice noodle mobile phone accessories.

In fact, these Internet companies make boxes, just test water on smart-TV roads, paving the way for televisions. On the one hand, the cost of the box is low, if not, you can exit the market in time, which is equivalent to a product, failure failed; This route has already been a new way to profit, that is, music vision.

On the other hand, the internet TV set-top box faces the policy risk and the impact of the Shanzhai box, the state requires the Internet set-top box must cooperate with the license, so as to obtain the content access permission, but the content of the license plate homogeneity serious, unavoidably by the Shanzhai box rich content application impact. At present on the market, there are at least nearly hundreds shanzhai boxes, they are to from the living room of the scramble for a piece of life. As the country's current crackdown on shanzhai boxes and the content and application of piracy is limited, it is difficult to make a fully compliant box.

However, the good box product still can obtain the consumer approval, the current does not plan to change the television the user, will choose an intelligent box product, comes as the excessive to the intelligent television.

TV bar, science and technology, cognition takes time.

Now there are search enemies Google and Baidu have launched their own TV bar products, TV rods can be in the access to WiFi, allowing users to mobile phones, tablets and other devices video streaming TV screen, such devices like a USB disk size, in fact, is the pocket version of the set-top box.

Although the TV stick has not been the concern of some department, but the policy risk also exists. With the large amount of TV set in stock, the producers of TV bars have a great opportunity to decide on the box.

Compared with the television set of billions of dollars in capital flow expenditure, box and Bonzi production cost is low, the process station is simple, no strength to enter the television IT companies, Internet enterprises, will be through the box, Bonzi and other forms of products to occupy a position, but also the theme of customization, functional customization, etc.

Smart TV, big business play games

In the future, the TV is the family's living room entertainment center. Internet companies to focus on the market, music, millet, Ali, as well as Baidu, Tencent and so began to dabble in this field, it is said that the video company Youku also did not idle, set up a special television research and development department. Although the Super TV has had at least 100,000 units of sales, each open purchase is instantaneous sold out, October S50 sales 68,000, more than Hisense, Skyworth, Changhong and Tcl and other domestic brands, but also defeated Samsung and other foreign brands, Millet TV and Ali TV also encounter crazy Rob. However, this market is only just beginning, it is said that there will be more than 100 billion of the market in the future.

Unlike traditional TV production hardware, internet companies are quick iterations of hardware, on the one hand, they will continue to launch new products, on the other hand, based on Android intelligent operating system for content and application of unlimited extension provided the conditions.

If you are now in the stage of buying appliances, you can buy an intelligent TV, preferably a cheap, performance-focused Internet brand. Because, internet manufacturers more or less implanted the Internet gene, not only allows you to have free choice of video programs, but also provides a wide variety of TV screen applications, which allows you to receive TV content from the passive, to choose content and application, that is, from "see" to "play." The trend of quick iterations also gives you more anticipation.

At present, the box, Bonzi, machine can meet at different stages of consumers. Television, which was purchased years ago, is likely to be intelligent and intelligent in advance through boxes or movie sticks, and if you are buying a TV port, you can buy the finished smart TV directly and enjoy the ultimate experience of internet technology. However, this experience may experience a gap from IPhone3 to IPhone5.

The shape of the future, is the television eminence, or machine, box, stick or other forms of terminal products, but also rely on the changes in user needs.