Three essential factors to improve clients ' sense of belonging in blog marketing

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Since a few days ago, the article entitled "Talking about the network promotion of the Forum to promote the five mode of operation", a netizen asked me what a good blog to promote the way, I told him three words "sense of belonging." You've seen some star blogs. Did he use any channels such as soft text to promote it? No, they have to do is to build their own blog, and then interact with their fans, so that fans have a sense of belonging to their own people feel. Some people say they are stars, yes, they are stars, there are fans, where are his fans from? He developed it himself. Where your fans come from, this requires you to carefully cultivate, how to cultivate, it depends on your own blog to provide what resources!

One: Content construction

Any Web site or blog does not have a certain content resources, is unlikely to attract users, more likely to have repeat customers, so content construction of the most important. Now we are accustomed to using software to collect thousands of, but the Internet is a uniform article too much, your site on his site also has, without a little bit of characteristics. Since on other people's website can see, why on your website, if your goal is not to build up the Internet rubbish information of the big dye workshop, it needs your heart, collect also want to collect good, and continuous summary, to provide users with convenience. And constantly update, keep your site in constant updates, especially blogs, because the blog is an interactive, that is, you unilaterally face your friends and their intentions to communicate. If your goal is to promote an enterprise product, then your blog should be around the product and your life unfolds, if your blog is based on your personal preferences, then your blog is around your personal preferences and life unfold ... It is the friends who are like-minded.

Two: Life explosive material

This is certainly a blog builder's own life, as a blogger, if your goal is to promote your product, although your purpose is more direct, but utilitarian is a bit heavy and ineffective, many of my previous articles mentioned that people like to make deals with their friends, Conform to the potential principle of the Chinese people-acquaintances good affairs, if you are willing to communicate with your users home, exchange your life, it became a friend since become a friend that often take a look is a matter of course! Everyone must know Alibaba, right? who founded Alibaba? I think you must know it is Ma Yun! Then I'm asking, Who created the HC network or who was his top leader? @#￥#@# then why do you know that Alibaba is the founder of Ma Yun, did not know the search house was founded? Very simple, Ma Yun often participate in various entrepreneurial meetings, a variety of network business, business assembly, everywhere can see his familiar figure, he told his experience, his work , his homely most important he often speaks of his Alibaba and Taobao, hehe. He has left an influence on the minds of many business owners, who are less approachable and prefer to visit Ma's website. If your website or career also want to be big, learn Ma Yun, it may let people know who you are, what to do!

Third: Communication

Communication can be said to be the core of the blog, your users came to you, leave a message, hope that the next time to see your reply, but for many days your blog is updated, but did not see your reply, what will users think? This man is arrogant and not worth talking to. The communication in the blog must be the user wants to communicate with the blogger, Instead of letting users sing solo!

In short: blog marketing to improve the user's sense of belonging is the focus, we know that many of the site's PV is very high, but IP is not a lot, why this person is willing to stay in such a site, it is attractive, this attraction is not only because you provide services, and friends. So many and your customers make friends, you reap not only benefits!

Author: Wang Gong website address: http://www.tianpingxian.com This article is the author of original reproduced please specify!