Three essential skills to keep keywords on top of the page

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

At present, SEO can be described in full swing, recently fried the fiery Wolf rain SEO site to catch up with the industry boss of the site, the major sites are covered with discussion, this site broke the conventional optimization method, is a panic, and was praised by the industry as the SEO industry "myth." Unfortunately, the site is not four days to be plucked out of the hair, when we calm down to study this site carefully, found that the site is all using black hat means, is good SEO Zhou that if you want to run a good long-term website, so that the key word ranking stability, please seriously to the search engine, seriously do the station, do not use deception to do optimization , so as to sustainable development, the proposed novice do not blindly worship, the novice must be a solid foundation of technology, we return to normal optimization methods to operate, the following summary of our key words to stabilize the top page of the three major skills required:

One, the station optimizes

1, Website structure optimization: Reasonable planning site structure, flat structure, auxiliary navigation settings (breadcrumbs navigation, secondary navigation), content page interspersed with long tail keyword connection for anchor text settings.

2, keyword optimization: site keyword layout, web titiel keyword tags, description tags, picture annotations, flash annotation and other aspects of optimization.

3, internal chain optimization: reasonable layout within the chain, internal chain structure, internal chain annotation, optimization of the inner chain path.

4, Page layout optimization: The main page layout, content adjustment, layout optimization, so that the page more in line with the search preferences, so that the content easier to read.

5, Content optimization: continuous increase of site-related, original or false original articles, enrich the content of the site, enhance the site in the search engine collection and good user experience.

6, the details of the site optimization: URL static and embedding, preferred domain, Robots.txt, site keyword density control between 2%-8%, 404 page settings, 301 redirect, add anchor text inside the page and the first occurrence of the page keyword bold, long tail keyword records, Site Map sitemap and so on.

Second, outside the chain construction

1, Links: Search for high-quality sites, mutual links to enhance the weight of the site; link requirements: To find high-quality links, the standard can refer to the following several, such as: The site's collection, update, there is no penalty, content quality, site layout, and PR and so on. At the same time, links to other websites or industry-related sites should be exchanged for the best

2, news platform link: Mainly for soft text, write some high-quality soft text published to the major sites, in the content to join the site's text connection. If you agree, there will be countless sites reproduced, so you can get a lot of good outside the chain. In particular, posted to the high weight of news sites, blogs, forums and so on.

3, Forum: forum posts, top stickers, you can also change the forum's personalized signature to the site's keyword link.

4, Baidu know, search, knowledge Hall, love ask questions and answers system. Search these sites for relevant keywords, answer related questions, and leave site URLs.

5, go to other people's blog, especially related to your blog theme, now some of the blog system to support the message with the link. The links are quick and good.

6, everything else can increase the chain of the platform, mainly to high-quality links the most main, supplemented by other links.

Third, data maintenance

1, keyword ranking diagnosis: Regular analysis of the site data, calculate the ranking change direction, formulate ranking optimization strategy.

2, Web site IIS Log Maintenance: Analysis of Web site IIS log, spider crawling log, the site to adjust accordingly.

3, Web site traffic monitoring: Through the site IP, PV statistics, analysis of flow sources, to develop the next optimization strategy.

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