Three key factors to do the search engine marketing well

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When it comes to search engines, we all know what it looks like, such as Google Sogou search and search. And the search engine is divided into several kinds, Full-text index, catalog index, meta search engine, vertical search engine, collection type search engine, portal search engine and free link list and so on. Have a professional to do search engine companies, in China, Baidu is a professional to do the search, there are amateurs, like Tencent, what all have to plug a foot, like the electricity business search do, but the recent search to incorporate to the Sogou, and Tencent shares the Sogou. Search engine as a way for users to obtain information, many netizens find the preferred search engine, it can be said that the search engine for our life brought convenience. Like Baidu, there are problems to find Baidu, students in school know, "Baidu, you Know", how good tools.

Why search engine marketing?

We say that the purpose of marketing is to sell products, how to sell products? First of all, we have to have a lot of people know our products, how to let a lot of people know our products? Some people say that advertising, it is necessary.

Internet circle has a word, who grasped the entrance, who succeeded half. Search engine as one of the ways of Internet access, its traffic is conceivable. Netizens often get information through search engines, so we have to do search engine marketing.

The key factor of search engine marketing well

Yesterday and a friend talked about network marketing some ideas, friends are a company's network manager, so he has a better understanding of this piece. He and I chat, now do search engine marketing to do a good job, the other is not difficult, the key factors have the following points:

1, keyword selection.

Why is it important to choose a keyword? The user is how to find the information in search engines, through the search keyword right, yes, keyword selection is too important, sometimes, some key word flow is very large, but its target customers search less, so the keyword choice is a trick, How to choose keywords is the key to the success of search engine marketing. Why some Web site traffic is very large, but the rate is not high, there is a key word factor. A friend asked, how to choose the keyword? In fact, we still return to nature, we do marketing purposes is what is selling products right, so, in line with the user search habits of the keyword is very important, on how to find these keywords, there are many ways, you can find on the Internet.

2, data analysis.

Why data analysis? Data is very important, the boss only look at the data, do Network marketing friends may know, the boss is the most concerned about the daily order volume, where the order is a data, we want to analyze what data? Here is a point, all the data related to the user have to analyze, only the analysis of the data, We can make corresponding countermeasures.

3, user habits.

User habits can be reflected in a number of ways, such as the user search from the search engine which keywords, the last stay in which page, and so on, which we have to analyze well.

The above three aspects are closely linked together, know to analyze the user's search habits, we can determine the keyword, so as to improve the conversion rate. Article by the indoor suite door www.lvyijituan.com Finishing, reprint please explain the source, thank you!