Three operators to throw olive branch to ipad

Source: Internet
Author: User
China Telecom chairman Wang yesterday threw "hydrangea" Unicom launched the 3G version of the newspaper reporter Zhou Ling ipad in the United States to achieve great success, the three major Chinese operators want to copy it successfully to the domestic after China Mobile and Chinese unicom, China Telecom also expressed interest in the introduction of the ipad.  So far, the mainland's three major telecom operators "debut", but some analysts said that the short-term ipad into China hopeless. China Telecom Chairman Wang yesterday at an annual shareholder meeting in Hong Kong to assess the market's response to Apple's ipad, and then decide whether to hold talks with Apple on the introduction of the ipad in the mainland.  Wang also said that, although the competition intensified, but the company did not cut the 3G tariff plan. "The tariff adjustment of each operator is in our expectation, and now the penetration rate of 3G is very low, so we need to start the market ... Internet traffic is relatively large users can give some concessions, universal tariffs will not make adjustments.  "Wang said. The lure of the ipad the previous May 12, also in Hong Kong, an obsession with Apple's culture, said China Mobile was interested in introducing an ipad tablet into the mainland market.  At almost the same time, China Unicom said it was in talks with Apple about introducing the ipad. The ipad's booming sales in the US have delayed the launch of the product in international markets, and Hong Kong is set to start selling its original ipad in July.  Since April 3 this year in the United States listing, the ipad on the first day of sales 300,000, 28 days sales quickly exceeded 1 million.  Analysys International Senior Consultant Zhang Lijun analysis, in addition to hot sales, the three operators are competing to declare the introduction of the ipad is another major reason is that the ipad target user group is like high-quality high-end crowd, this part of the crowd is highly valued by operators. "Telecoms operators can use the ipad to attract a specific group of users, and the ipad's good performance has made Chinese operators more relaxed about introducing the ipad than when the iphone was introduced."  "The ipad, though not as popular as the iphone, is a big help to attract high-end people who are interested in new products and business and are willing to promote new products and new business," Zhang Lijun said. The ipad's most talked-about feature is the electronic reading function, followed by video and gaming capabilities.  Zhang Lijun said that the introduction of the ipad will pull mobile phone reading, mobile video and mobile gaming business, these businesses are the three major telecom operators more fancy. In fact, operators have become impatient.  The HD version of CCTV1 and CCTV news channels was labeled "ipad test Specific" on a website launched by China Unicom for iphone users yesterday. The plight of the ipad in China however, Apple has so far not published any interest in the ipad's entry into the mainland market. Zhang Lijun analysis, Apple also needs toAssessment of the mainland market, before the iphone into China after sales than expected, and the ipad price more expensive, mainland users can accept, is also a problem, "Apple and the mainland operators will be very long negotiations, will not be easy to make a decision, if Apple and China Mobile to introduce a 3G version of the ipad also need to develop TD format , more time consuming.  "In addition, the cost-paying model for ipad software and programs is also an obstacle to its promotion in the mainland," he said. The ipad currently has two versions, one is a WiFi version and the other is a 3G-plus WiFi version.  The WiFi version of the ipad is not necessarily suitable for the mainland, for two reasons: WiFi features must be compatible with China-made wireless standard WAPI in the mainland, and Apple is not necessarily willing; Meanwhile, the mainland's WiFi network is not complete and the area available to users is limited. The 3G version of the ipad is currently using WCDMA, which is the 3G model promoted by China Unicom.  Mr Wang has also made it clear that in the process of introducing a new generation of iphones, it is most important to expect Apple to introduce TD-SCDMA (China-made 3G mode) to the next iphone. "There are a lot of factors, it is estimated that in the short term will not allow the genuine ipad landing in the mainland, when the real introduction, time is not expected."  "Zhang Lijun said. 3G end product year is not just the ipad, the previous iphone and Rim's BlackBerry, which are now the target of three of operators.  China Unicom has reportedly planned to launch RIM's blackberry and WiFi-enabled iphones this year. It is reported that China Unicom introduced the BlackBerry will focus on enterprise and enterprise customers, but also open to public customers.  Whether it will take a two-step strategy similar to China Telecom will depend on the situation at that time and may step.  The previous May 17, China Telecom has launched a market-oriented BlackBerry handset business for enterprises and enterprises, and as early as two years ago, China Mobile has launched a 2G version of the BlackBerry, and plans to launch next year to support TD-SCDMA BlackBerry handsets. Observers pointed out that this year, known as the 3G end product year, in the 2009 years after the network construction year, three operators in the end of the product introduction is the fierce competition, after all, any application is based on terminal products, have a good terminal to develop customers, promote business.

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