Three points to conquer the dream of champion beans play games tens of millions of costs to push the "finger on the soldiers"

Source: Internet
Author: User
Keywords China China talk about soldiers swim beans
Tags android company distribution game game company games high high-profile
Recently, a number of media have reported Shanghai Chun dream of the world's first real-time fighting three countries hand tour "refers to the soldiers" iOS and Android domestic exclusive agent right, to 15 million yuan Price signed cmge China Hand Tour, and will be its own Bean game company responsible for the release of the operation. More beans play game insider, Beans play game President Mei Xiaorong has been in the internal meeting High-profile announced, will be "referring to the soldiers," put more than 10 million yuan in the market costs, vowed to make the product become the end of 2013 the strongest sound. "refers to the soldier" first HD record promotional film: Http://v.youku.com/v_show/id_XNjM2NjYxMjQw.html as the first mobile phone game in Shanghai Chun Dream, "refers to the soldier" itself quite a bright spot: innovative launch of 2D real-time combat strategy play, First half-time combat operations, players into the combat scene can manually control the force, one lap, one stroke, one point can attack the land, cast skills, truly achieve "wits my fight I am the master", breaking the traditional card player travel limited to spell card, spell numerical "automatic no Brain" combat mode. and the product in the early test, the next day retention rate as high as 60%, 7th retained more than 30%, 8% of the pay rate, far more than the domestic general level of the game. Each major channel to give a higher rating, its play is considered even on the global scale, is also an absolute innovation. For "refers to the soldier" this year card masterpiece, Chun Dream itself also placed high hopes, hope that through it to establish Chun Dream Boutique Hand Tour brand, so the domestic regional agency company's request is extremely picky. People familiar with the matter said that many of China's top mobile game distributors, including Chinese hand tours, had been involved in the competition for the product, but the end was to spend the Chinese hand to play the game, why? First, the abundant capital cost. Since the beginning of the year, the Chinese hand tour in the U.S. stock market has risen more than 500%, more recently broke the China National Social Security Fund Council will be a share of ads per share of 14.50 U.S. dollars in the price, subscribe to the Chinese hand tour 1.035 million shares of ads, equivalent to nearly billion yuan. Such a strong share price performance, it is the Chinese hand tour of the strong strength of the full recognition. In the current fierce market competition environment, although the money can not solve all problems, but sufficient funds can be in the guarantee of product distribution can rob more resources, to obtain better market exposure. Second, strong distribution channels and resources. In the report of "2013Q3 Mobile game Distributor Competition Pattern" published by Analysys International, China has become a first-hand tour distributor with 19.4% of the total platform distribution market share. And China's hand tour of the beans play games, but also with the domestic mainstream gaming media sites, Android, iOS channels and so have a deep cooperative relationship, so have a strong network distribution strength. Third, excellent distribution, marketing capabilities. According to insiders, the beans play the game can be from a large number of competitors to "finger talk", because of the professional ability in the negotiation, it has already provided the perfect and feasible product distribution plan and marketing plan in the negotiations stage, thus successfully touched all the negotiators of Shanghai Chun Dream. And finally successful from a number of competitors in the hands of the contract. For the Shanghai Chun Dream and Chinese hand to play the game of the world's first real-time battle of the first three-hand tour "finger talk", the industry has expressed great concern and optimistic. After all, 2013, though known as the card year, there are more than hundreds of card games on the market, but the vast majority of products are simple imitation and lack of innovation, players also need to be in constant monotonous repetition to see fresh bright spots, to find new game fun, so that the card game will not sink.
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