Absrtact: For any search engine optimization outside the chain of the construction of a more critical link, now engaged in SEO people are also very much more or less understand the relevant strategic approach to the construction of the chain, but if the system of comprehensive science for the construction of outside the chain.
For any search engine optimization outside the chain of the construction of a more critical link, now engaged in SEO people are also more or less aware of the chain of the construction of the relevant strategic approach, but if the system of comprehensive science for the construction of the outside chain. Today, three steps reasonable scientific website outside the chain construction, decided the site long-term development and positioning, regardless of the major search engine how to adjust, scientific outside the chain construction is always indispensable. Especially in the current Baidu algorithm adjustment of the multiple-issue period, it is particularly important.
First Step site early
In the early stage of our pursuit of the goal is the fastest time in the site to do the keyword rankings, when our site outside the chain should be all aligned to the home page. First of all the weight of the site to do it, home weight up, just have the opportunity to include your site within the page. One of my judgments is that, a new station from no weight to the right to heavy, and then to the keyword ranking, keyword ranking has a threshold, that is the top 20. Once entered the top 20, Baidu started another more calculated algorithm, that is the user experience algorithm, this has a great relationship with the click. Site keyword Once entered this stage, the impact of the chain on the ranking is very small, so the site's target keywords carried out the top 20 do not need to give the home page hair outside the chain.
Second Step website Medium
In the middle of the chain should each site should not only create a home page entry. Should be built at least two to three entrances, these two to three entrances should be layout two or three core keywords. This time the homepage keyword ranking up, next should conquer the key words is the column page keyword. At this time the site's target keyword just get up, can't expect the first page to divide too much weight over. At this time with the external force on the change is particularly important, the chain is undoubtedly to enhance the weight of the column page is the preferred goal, because you give the home page to send more outside the chain role is not large, the weight in the process of transmission loss, so it is better to go directly to the column page.
Third step of the website late
Site later, such as home page target keyword stability, column page of our layout of the key words are also stable has ranked, the last step is the need to our site in the pages of the keyword rankings are also done. This time outside the chain to should be aimed at the layout of our important long tail keyword, we are in the layout of the long tail keyword should do an important ranking, first of all important keywords start to do outside the chain, one of the long tail of all the keywords are done. These three steps is the right outside the chain strategy, of course, I think, but I in the actual operation of the effect is very good.
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